Whitecap Mountains
The Whitecap Mountains is a ski resort located in the community of Upson, Iron County, Wisconsin. It has 43 ski runs across 400 acres,[1] and lies in the Penokee Mountain Range 16 miles off the southern Lake Superior shoreline. The terrain is diverse enough to accommodate skiers of all difficulty levels.[2][failed verification] The resort has existed since the 1960s, and has called itself "the snowiest ski resort in Wisconsin."[1]
In January, 2019, the main lodge suffered a devastating fire, which the new owners are pledging to rebuild. A fire in 2019 destroyed the resort's lodge. No one was injured, and the resort stayed open.[3]
As of 2025, it's owned by Midwest Skiing Company LLC. In November 2025, the resort filed for Chapter 11 bankruptcy, blaming extremely low snowfall for interfering with revenue.[1]
References
[edit]- 1 2 3 Musumeci, Natalie (November 21, 2025). "Wisconsin's 'snowiest' ski resort files for bankruptcy in a bid for survival". Business Insider. Retrieved November 25, 2025.
- ↑ "SnowPak: Ski Packages, Ski and Stay Vacation Specialists - SnowPak".
- ↑ Brophy, Natalie (January 31, 2019). "Staff, community rally around Whitecap Mountains ski resort to keep it open after fire". Wausau Daily Herald. Retrieved July 31, 2025.