WMGI
 | |
| |
Broadcast area | Terre Haute metropolitan area |
|---|---|
| Frequency | 100.7 MHz (HD Radio) |
| Branding | 100.7 Mix FM |
| Programming | |
| Format | Top 40 (CHR) |
| Subchannels | HD2: Superhits (oldies) |
| Ownership | |
| Owner |
|
| History | |
First air date | June 13, 1960 (as WVTS) |
Former call signs | WVTS (1960-1986) |
| Technical information[1] | |
Licensing authority | FCC |
| 6828 | |
| Class | B |
| ERP | 50,000 watts |
| HAAT | 149 meters (489 ft) |
| Translator | HD2: 97.9 W250BZ (Terre Haute) |
| Links | |
Public license information | |
| Webcast | |
| Website | |
WMGI (100.7 FM) is a radio station owned by Midwest Communications, Inc. in Terre Haute, Indiana.[2] The studios are located at 925 Wabash Avenue in Terre Haute.
History
[edit]On December 31, 1994, WMGI dropped soft adult contemporary for country music as "Highway 101", but listeners reacted negatively to what turned out to be a stunt. WMGI then switched to contemporary hit radio as "100.7 Mix FM", with Beau Richards as program director and morning co-host; the first song was "What Is Love" by Haddaway. Ratings doubled and WMGI was second to WTHI-FM. In fact, WMGI had an audience of over 70 percent of teenagers. Tom Watson consulted the change. WMGI was the first station to have Kato Kaelin as a guest, on April Fool's Day, at a time when he was still testifying in the O.J. Simpson trial.[3]
HD Radio
[edit]WMGI's HD2 channel airs a 1960s-70s oldies format branded as "Superhits." On January 12, 2026, the format began simulcasting on 97.9 W250BZ in Terre Haute, Indiana. That station is now "Superhits 97.9."[4]
References
[edit]- ↑ "Facility Technical Data for WMGI". Licensing and Management System. Federal Communications Commission.
- ↑ "FM Query Results -- Audio Division (FCC) USA".
- ↑ Carter, Kevin (September 9, 1995). "Top 40 Boomerangs Back To Terre Haute On WMGI". Billboard. Vol. 107, no. 38. p. 118.
- ↑ Superhits 97.9 Launches In Terre Haute As WIBQ Surrendered Radioinsight - January 12, 2026
External links
[edit]- Facility details for Facility ID 6828 (WMGI) in the FCC Licensing and Management System
- WMGI in Nielsen Audio's FM station database
- Facility details for Facility ID 152488 (W250BZ) in the FCC Licensing and Management System
- W250BZ at FCCdata.org
39°27′22″N 87°28′52″W / 39.456°N 87.481°W
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