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Proximity Worldwide

From Wikipedia, the free encyclopedia
Proximity Worldwide
TypeMember of Omnicom Precision Marketing Group.
IndustryAdvertising, Digital marketing
Founded2000
HeadquartersLondon
Number of locations
25 offices around the world
Area served
Worldwide
Key people
Doug Worple, CEO Proximity Worldwide;
Mike Dodds, President of Proximity Worldwide;
Nick Williams, Managing Director of Multinational Clients
Number of employees
over 2,500 employees
Websitewww.proximityworld.com

Proximity is a digital, direct and CRM network with 25 offices around the world. Founded in 2000, Proximity began in the digital age and has a varied portfolio of digital creative work including digital advertising, search, strategy and planning, email, data and analytics and design.[1]

They specialize in:[2] Interactive marketing; mobile and social media analytics; branding; email marketing and eCRM direct marketing; Interactive advertising and design; customer segmentation; Search marketing; strategy and planning; technology architecture and integration; and strategic planning.[3]

In May 2020, Omnicom merged Proximity Worldwide with RAPP Worldwide, consolidating offices of both agencies under the RAPP name.[4][5]

History

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Founded in 2000,[6] Proximity worldwide has over 2,000 employees in 25 offices around the globe.

Proximity Worldwide is a member of the Omnicom group of companies.[6][7]

Proximity Worldwide counts brands like HP, Mercedes, Bayer, Emirates, The Economist, ExxonMobil, P&G, and Visa Inc. as clients.[7]

Awards

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Proximity Worldwide has been consistently recognized as the Most Awarded Agency Network from 2006-2016 at the John Caples Awards.[8] They were deemed Most Awarded Agency Network at DMA Echo Awards in 2006, 2007, 2008 and 2010[9] and from 2007–2009, they also were crowned winners of The Big Won.[10]

References

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  1. Politics & Technology Archived 2011-07-20 at the Wayback Machine
  2. The Agency Archived 2011-02-09 at the Wayback Machine
  3. Dolphin Digital Media Partners With Digital Agency Proximity Worldwide Archived 2011-07-20 at the Wayback Machine
  4. McClellan, Steve. "Omnicom Merges Rapp With Proximity, Scognamiglio Will Lead". www.mediapost.com. Retrieved 2026-05-19.
  5. "Omnicom Merges Proximity and Rapp Agencies". Unsorted. 2020-05-07. Archived from the original on 2020-05-11. Retrieved 2026-05-19.
  6. 1 2 "Direct Marketing News". Archived from the original on 2013-11-05. Retrieved 2011-06-01.
  7. 1 2 "Dolphin Digital Media Partners With Digital Agency Proximity Worldwide". www.tmcnet.com. Retrieved 2026-05-19.
  8. John Caples Awards
  9. DMA Echo Awards Archived 2011-06-06 at the Wayback Machine
  10. The Won Report
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