Draft:Wray Serna

Wray Serna
Wray Serna
Born	Wray Luisa Serna; Logan, Utah, U.S.
Education	California College of the Arts (BFA)
Occupations	Fashion designer ; Tech entrepreneur
Spouse	Divorced Ethan Cook
Website	wray.nyc

Submission declined on 31 July 2026 by Sulfurboy (talk).

This draft's references do not show that the person meets Wikipedia's criteria for inclusion for people. The draft requires multiple published secondary sources that:

provide significant coverage: discuss the person in detail, not brief mentions or interviews lacking independent analysis;
are reliable: from reputable outlets with editorial oversight;
are independent: not connected to the person, such as interviews, press releases, the subject's own website, or sponsored content.

Please add references that meet all three of these criteria. If none exist, the subject is not yet suitable for Wikipedia.

If you would like to continue working on the submission, click on the "Edit" tab at the top of the window.
If you have not resolved the issues listed above, your draft will be declined again and potentially deleted.
If you need extra help, please ask us a question at the AfC Help Desk or get live help from experienced editors.
Please do not remove reviewer comments or this notice until the submission is accepted.

Where to get help

If you need help editing or submitting your draft, please ask us a question at the AfC Help Desk or get live help from experienced editors. These venues are only for help with editing and the submission process, not to get reviews.
If you need feedback on your draft, or if the review is taking a lot of time, you can try asking for help on the talk page of a relevant WikiProject. Some WikiProjects are more active than others so a speedy reply is not guaranteed.

How to improve a draft

Wikipedia:Contributing to Wikipedia – a basic overview on how to edit Wikipedia.
Help:Wikitext – how to use the markup
Help:Referencing for beginners – how to include references
Wikipedia:Article development – how to develop your article
Wikipedia:Writing better articles – how to improve your article
Wikipedia:Verifiability – make sure your article includes reliable third-party sources

You can also browse Wikipedia:Featured articles and Wikipedia:Good articles to find examples of Wikipedia's best writing on topics similar to your proposed article.

Improving your odds of a speedy review

To improve your odds of a faster review, tag your draft with relevant WikiProject tags using the button below. This will let reviewers know a new draft has been submitted in their area of interest. For instance, if you wrote about a female astronomer, you would want to add the Biography, Astronomy, and Women scientists tags.

Add tags to your draft

Editor resources

Easy tools: Citation bot (help) | Advanced: Fix bare URLs

Declined by Sulfurboy 47 hours ago. Last edited by Sulfurboy 47 hours ago. Reviewer: Inform author.

Resubmit

Please note that if the issues are not fixed, the draft will be declined again.

Wray Serna is an American independent fashion designer and entrepreneur based in New York City. She is the founder of WRAY, a clothing, swimwear, and accessories brand, and Cofounder and Chief Design Officer of Cloth.

Early life

Serna was born in Logan, Utah and moved with her family to Illinois and California. She is a graduate of the California College of the Arts where she studied fashion design, painting, and drawing, with extended studies at Parsons School of Design, Paris.Serna moved to New York City after graduating design school and worked at Issey Miyake and interned for Rachel Comey.

Career and brand

Fashion

Founded in 2015 by Wray Serna, WRAY is a New York-based contemporary womenswear collection. While her collections are designed and developed in NYC, every garment is created ethically at fair-trade, family-owned operations in India. In early 2020, just as WRAY's designs were in the process of pattern grading to extended sizes, wardrobe stylist Rebecca Grice approached her for Shrill (TV series), starring Aidy Bryant.^[1] Vogue has also recognized Wray for making every garment is a full size range.^[2] Wray's clothes are worn by celebrities and artists including Dakota Johnson,^[3] Molly Bernard, Hilary Duff,^[4] Aidy Bryant, Maya Rudolph, Sasheer Zamata, and Japanese organizing consultant, Marie Kondo. In 2021, Wray designed the wedding dress^[5] worn by actress Molly Bernard for her marriage ceremony.

Technology

Serna is co-founder and Chief Design Officer of Cloth,^[6] a fashion app. A profiling system gives retailers a better sense of who their customers are and what is in their closets, allowing them to better target and engage their customers.^[7]

Personal life

Serna and her former husband, artist Ethan Cook,^[8] divided their time between their Clinton Hill apartment and were featured in Architectural Digest^[9] and their country home in the Catskills.^[10]

In July 2026, Serna began a relationship with comedic writer and actor Toby Morton, best known for his work on South Park and for voicing Scott Tenorman. Their relationship was publicly confirmed following an announcement on Morton’s social media accounts.

References

^ Ruanne, Emily. "This Aidy Bryant-Loved Indie Brand Launched Extended Sizes Today". Refinery29. Retrieved 17 April 2020.
^ Elizabeth, Marielle (19 January 2021). "The Future of Plus-Size Sustainable Fashion Is Bright". Vogue. Retrieved 17 March 2021.
^ Okwodu, Janelle (16 July 2019). "Dakota Johnson's Perfect Summer Dress Is By an Ethical Fashion Brand". Vogue. Retrieved 17 April 2020.
^ "Who made Hillary Duff's brown boots, print wallet, and top?". Outfitidentifier. 6 March 2020. Retrieved 17 April 2020.
^ "Younger's Molly Bernard Marries Hannah Lieberman in 'Perfect' Ceremony: 'What a Surreal Joy'". PEOPLE.com. Retrieved 25 September 2021.
^ Chen, Brian (20 June 2012). "Cloth, a Fashion App, Is Now Weather Sensitive". New York Times. Retrieved 17 April 2020.
^ Shatzman, Celia. "The New Cloth App Makes Your Virtual Closet Dreams Come True". Forbes. Retrieved 17 April 2020.
^ Ollman, Leah (31 July 2018). "Review: Ethan Cook's paintings are not paintings. Or are they?". Los Angeles Times. Retrieved 17 April 2020.
^ Gassmann, Gay (3 April 2020). "Ethan Cook's Home Is Just as Vibrant as His Artwork". Clever. Architectural Digest. Retrieved 17 April 2020.
^ Goodman, Wendy (8 June 2017). "Inside an Airy, DIY Renovation in the Catskills". The Cut. New Yorker Magazine. Retrieved 17 April 2020.

[1] Ruanne, Emily. "This Aidy Bryant-Loved Indie Brand Launched Extended Sizes Today". Refinery29. Retrieved 17 April 2020.

[2] Elizabeth, Marielle (19 January 2021). "The Future of Plus-Size Sustainable Fashion Is Bright". Vogue. Retrieved 17 March 2021.

[3] Okwodu, Janelle (16 July 2019). "Dakota Johnson's Perfect Summer Dress Is By an Ethical Fashion Brand". Vogue. Retrieved 17 April 2020.

[admin-4] "Who made Hillary Duff's brown boots, print wallet, and top?". Outfitidentifier. 6 March 2020. Retrieved 17 April 2020.

[5] "Younger's Molly Bernard Marries Hannah Lieberman in 'Perfect' Ceremony: 'What a Surreal Joy'". PEOPLE.com. Retrieved 25 September 2021.

[6] Chen, Brian (20 June 2012). "Cloth, a Fashion App, Is Now Weather Sensitive". New York Times. Retrieved 17 April 2020.

[7] Shatzman, Celia. "The New Cloth App Makes Your Virtual Closet Dreams Come True". Forbes. Retrieved 17 April 2020.

[8] Ollman, Leah (31 July 2018). "Review: Ethan Cook's paintings are not paintings. Or are they?". Los Angeles Times. Retrieved 17 April 2020.

[9] Gassmann, Gay (3 April 2020). "Ethan Cook's Home Is Just as Vibrant as His Artwork". Clever. Architectural Digest. Retrieved 17 April 2020.

[10] Goodman, Wendy (8 June 2017). "Inside an Airy, DIY Renovation in the Catskills". The Cut. New Yorker Magazine. Retrieved 17 April 2020.

[1]

[2]

[3]

[4]

[5]

[6]

[7]

[8]

[9]

[10]

This page was redesigned at the edge.