Draft:Useberry
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| Formerly | HappenApp |
|---|---|
| Industry | Software as a service |
| Founded | 2018 |
| Founders | Vassilis Kirimkiridis Theodoros Tokis |
| Headquarters | , Greece |
| Products | User experience research software |
| Website | [www |
Useberry is a Greek software company that develops a platform for usability testing and user research. Founded in 2018 and based in Athens, the company provides software for conducting moderated and unmoderated research involving digital products.[1][2]
History
[edit]Useberry was founded in 2018 by software engineers Vassilis Kirimkiridis and Theodoros Tokis.[1] The company was originally known as HappenApp.[3]
Under its former name, the company received fourth place in the eighth Innovation and Technology Competition organized through the National Bank of Greece's NBG Business Seeds programme.[3] In September 2018, venture capital firm Metavallon VC invested €200,000 in Useberry.[1][4]
At the time of the investment, Useberry focused on automated user testing for prototypes of web and mobile applications. The platform was intended to help software developers and product teams evaluate user behaviour before completing product development.[1] The founders stated that the funding would be used to expand the company's team, promote the platform and attract new customers.[4]
In 2023, EU-Startups included Useberry in its selection of ten Greek startups to watch. The publication described Useberry as an Athens-based business-to-business software company backed by Metavallon VC.[5]
The platform subsequently expanded beyond prototype testing to include website testing, live moderated interviews and additional qualitative and quantitative research methods.[2]
Platform
[edit]Useberry operates as a software as a service platform for user experience research. It supports research methods including prototype and website usability testing, first-click testing, five-second testing, card sorting, tree testing, preference testing, surveys, single-task studies and moderated interviews.[2]
The platform also provides session recordings, click tracking, user flows and research-analysis functions. It supports testing prototypes created with design tools including Figma and ProtoPie, as well as testing live websites.[2]
Useberry provides participant recruitment options for moderated and unmoderated studies.[6]
Recognition
[edit]In 2018, Useberry, then operating as HappenApp, received fourth place in the eighth NBG Business Seeds Innovation and Technology Competition.[3]
In 2023, the company was included in EU-Startups' editorial selection of ten Greek startups to watch.[5]
As of September 2026, StartupBlink ranked Useberry first among data analytics startups in Greece. StartupBlink stated that its ranking was calculated using factors including website traffic, funding and team size.[7]
References
[edit]- 1 2 3 4 Igoumenidi, Teti (19 September 2018). "Metavallon: Ποια είναι η εταιρεία Useberry στην οποία επενδύει 200.000 ευρώ" [Metavallon: The company Useberry, in which it is investing €200,000]. Mononews (in Greek). Retrieved 24 September 2026.
- 1 2 3 4 "Useberry UX Teardown: How an All-in-One Tool Sells Breadth Without Overwhelming You". TYPENORM. 15 July 2026. Retrieved 24 September 2026.
- 1 2 3 Tsaousis, Kostas (18 September 2018). "Μια πλατφόρμα που… τεστάρει" [A platform that tests]. Newmoney (in Greek). Retrieved 24 September 2026.
- 1 2 Kotsakas, Christos (19 October 2018). "Useberry: Με στόχο τη βέλτιστη εμπειρία χρήστη σε κινητά και διαδίκτυο" [Useberry: Aiming for an optimal user experience on mobile devices and the internet]. Epixeiro (in Greek). Retrieved 24 September 2026.
- 1 2 Allen, Patricia (26 January 2023). "10 super exciting Greek startups to watch in 2023 and beyond!". EU-Startups. Retrieved 24 September 2026.
- ↑ "Participant Recruitment Options for User Research". Useberry. Retrieved 24 September 2026.
- ↑ "Top Data Analytics Startups in Greece". StartupBlink. Retrieved 24 September 2026.
External links
[edit]Category companies of Greece Category based in Athens Category companies established in 2018 Category:2018 establishments in Greece Category
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