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Draft:EazyDiner

From Wikipedia, the free encyclopedia
EazyDiner
TypePrivate
IndustryRestaurant technology, Restaurant reservations
FoundedJuly 7, 2014; 12 years ago (2014-07-07)
FoundersVir Sanghvi, Rohit Dasgupta, Sachin Pabreja
Headquarters,
India
Area served
India, United Arab Emirates
ServicesRestaurant table reservations, dining deals, restaurant payments
Websitewww.eazydiner.com

EazyDiner is an Indian restaurant table reservation and dining payments platform headquartered in Gurugram, Haryana. Launched in July 2014, the platform allows users to book tables at partner restaurants and access dining offers, and operates in cities across India and the United Arab Emirates.[1][2]

History

[edit]

EazyDiner was launched on 7 July 2014 by a group of founders from the Indian hospitality and media industries, including journalist and food critic Vir Sanghvi, former Oberoi Hotels executive Rohit Dasgupta, and hotel industry professional Sachin Pabreja.[1] Dasgupta served as the company's chief executive.[3] Hotelier Kapil Chopra, former president of The Oberoi Group, serves as chairman of the company's board.[4]

The company was modelled on reservation platforms such as OpenTable in the United States, and initially differentiated itself by confirming reservations within 30 seconds using pre-allocated restaurant inventory, and by publishing reviews written by professional critics rather than user-generated reviews.[1][2][5]

By 2016, the platform listed more than 1,400 restaurants across five Indian cities, and reported that it had seated over 126,000 tables.[2] The company subsequently expanded to additional Indian cities and to Dubai.[6] As of 2026, the platform offered dining discounts at more than 40,000 restaurants across India and Dubai.[7]

Services

[edit]

EazyDiner's core service is free online table reservation with dining deals negotiated with partner restaurants; the company earns commissions from restaurants for diners seated through the platform, alongside advertising revenue.[2] Rather than relying only on discounts, the platform initially promoted "meal enhancers" — complimentary items offered by restaurants to fill unused capacity, which the company estimated at roughly 20 per cent of tables on average days.[2] The company also operates a telephone concierge service for reservations.[1]

The company later added a paid membership programme, EazyDiner Prime, which guarantees minimum discounts at participating restaurants, and PayEazy, a bill-payment feature through which diners settle restaurant bills within the app.[8]

In July 2022, IndusInd Bank launched a co-branded credit card with EazyDiner that bundles a Prime membership with dining rewards.[9] In August 2026, the partners added a lifetime-free RuPay credit card that can be linked to UPI apps for payments.[7]

Funding

[edit]

EazyDiner raised a US$3 million Series A round in August 2015 from DSG Consumer Partners and Saama Capital.[1] Cricketer Yuvraj Singh invested in the company through his YouWeCan fund in June 2016.[3] In October 2017, the company raised US$4.5 million in a Series B round led by Saama Capital and DSG Consumer Partners, with Singapore-based venture firm Beenext and a Middle Eastern family office joining as new investors.[3] A further US$5.84 million Series B tranche followed in 2018.[6] In 2023, the company raised 40 crore (US$4.2 million) from DMI Alternative Investment Fund – The Sparkle Fund.[10]

Competition

[edit]

EazyDiner competes in India's dining-out and restaurant reservation market with Zomato, whose parent company operates the District app, and Swiggy, which entered the segment through its 2022 acquisition of Dineout.[11][12] In January 2026, Dubai-based reservation platform Eat App expanded its focus to India through an acquisition and a partnership with Swiggy, in a market where EazyDiner was among the incumbent reservation platforms.[13]

References

[edit]
  1. 1 2 3 4 5 Thakur, Angad Singh (14 April 2016). "Eating Out? Reserve Your Table With EazyDiner". Forbes India. Retrieved 8 August 2026.
  2. 1 2 3 4 5 Das, Goutam (3 July 2016). "Table for All". Business Today. Retrieved 8 August 2026.
  3. 1 2 3 "Yuvraj Singh Backed Restaurant Reservation Platform EazyDiner Picks Up $4.5 Mn From Saama Capital, Others". Inc42. 11 October 2017. Retrieved 8 August 2026.
  4. Kadakia, Pankti Mehta (27 June 2019). "How Kapil Chopra is rewriting the rules of luxury hospitality". Forbes India. Retrieved 8 August 2026.
  5. "How EazyDiner is carving a niche that Zomato can't enter". Business Standard. 26 August 2015. Retrieved 8 August 2026.
  6. 1 2 "Beenext joins restaurant table reservation startup EazyDiner's US$5.84M Series B round". e27. 17 August 2018. Retrieved 8 August 2026.
  7. 1 2 "IndusInd Bank, EazyDiner launch lifetime free RuPay credit card with UPI benefits". Business Today. 7 August 2026. Retrieved 8 August 2026.
  8. "Get to Know EazyDiner: Your Trusted Dining Companion". EazyDiner. Retrieved 8 August 2026.
  9. "IndusInd Bank partners with EazyDiner to launch credit card: Know benefits". Business Today. 21 July 2022. Retrieved 8 August 2026.
  10. "EazyDiner raises ₹40 crore in a fresh funding round from DMI Alternative Investment Fund - The Sparkle Fund". Hotelier India. Retrieved 8 August 2026.
  11. "With Dineout, Swiggy takes the dine-out battle to Zomato's turf". The Ken. 2022. Retrieved 8 August 2026.
  12. "As food delivery slows, can Dineout be Swiggy's saviour?". The CapTable. April 2025. Retrieved 8 August 2026.
  13. Mehta, Ivan (20 January 2026). "Eat App wants a bite of India's restaurant reservation business with an acquisition and Swiggy partnership". TechCrunch. Retrieved 8 August 2026.

Category:Indian companies established in 2014 Category:Online food ordering Category:Companies based in Gurgaon Category:Hospitality companies of India