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Dirtybit
IndustryVideo games
Founded2011 Trondheim, Norway[1]
Founders
  • Erlend Børslid Haugsdal
  • Nicolaj Broby Petersen
  • Martin Nybø Vagstad
Headquarters,
Norway
Products
  • Fun Run 1 (2012)[2]
  • Fun Run 2 (2014)[3]
  • Fun Run 3: Arena (2016)[3]
  • Fun Run 4 (2023)[4]
Websitewww.dirtybit.com



Dirtybit is a Norwegian mobile video game company founded by Erlend Børslid Haugsdal, Nicolaj Broby Petersen, and Martin Nybø Vagstad.[1] Based in Bergen, the company is best known for its Fun Run series,[3] a multiplayer mobile game where players can race other players in real time.[1]

History

[edit]

Dirtybit was founded as a mobile video game company in 2011 by Erlend Børslid Haugsdal and Nicolaj Broby Petersen, who met as computer science students at Norwegian University of Science and Technology.[1] The company’s first game was Drop the Box.[1] While not a commercial success, it made enough money to fund continued game development.[1]

In 2012, Haugsdal’s friend, Martin Nybø Vagstad, joined Dirtybit.[1] As of 2016, the company was owned by its founders with no external investors.[5] The founders, inspired by the childhood games Mario Kart and Sonic the Hedgehog, created Fun Run,[3] a multiplayer mobile game where players can race other players in real time.[1] Released on September 5, 2012,[6] Fun Run went viral after its release in 2012 when high school students in the United States started playing the game together between classes.[7] The game reached the top spot of the US charts the same year, and at one time surpassed the combined downloads of Instagram, YouTube and Snapchat.[8] Fun Run had 30 million downloads and 10 million monthly active users by 2013.[9]

After the success of Fun Run, in 2014 Dirtybit relocated from Trondheim to an office in Bergen and hired eight employees.[1]

Fun Run 2 was released in 2014.[7] It reached number 3 on the list of top US downloads days after its release,[7] and 15 million downloads by 2015.[10]

The third game in the series, Fun Run 3: Arena, was released in 2016.[3]

Fun Run 4 was released in 2023.[4] It won “Game of the Year - Small Screen” at Spillprisen, Norway’s video game awards in 2024.[11]

As of 2023, the Fun Run game series had been downloaded over 150 million times[2] and translated into eight languages.[7]

Gameplay

[edit]
Gameplay screenshot of Fun Run 4, showing animal characters racing along a side-scrolling track while using power-ups.

Fun Run is a multiplayer mobile game where players race[1] cartoon animal characters against each other.[7] The game incorporates cartoon violence; characters that hit something or veer off the race track are “killed” and splattered.[7] Weapons and items found during a race, like a bear trap and sawblade, can be used against players’ opposition.Players can make in app purchases of virtual money for character decorations.[1] [12]

References

[edit]
  1. 1 2 3 4 5 6 7 8 9 10 11 Aarre, Einar (20 January 2014). "Tech entrepreneurs move to Bergen after US success". Bergens Tidende. Retrieved 30 July 2026. Cite error: The named reference "BTAarre" was defined multiple times with different content (see the help page).
  2. 1 2 Johannessen, Lotte Solheim (6 July 2023). "Computer games are Norway's biggest cultural export: This company had record sales last year". Norwegian Broadcasting Corporation. Retrieved 30 July 2026.
  3. 1 2 3 4 5 Ramsvik, Marita (31 August 2020). "Last year they earned over 30 million on mobile games". Bergens Tidende. Retrieved 3 August 2026.
  4. 1 2 Long, Neil (29 September 2023). "New games now: Bethesda's surprise Elder Scrolls drop, Resident Evil, Mortal Kombat, Eve and New Star's latest hit". MobileGamer. Retrieved 12 August 2026.
  5. ↑ Ramsdal, Roald (22 August 2016). "This group of entrepreneurs achieved what very few can do". Teknisk Ukeblad. Retrieved 30 July 2026.
  6. ↑ "Fun Run". Kotaku. Retrieved 7 August 2026.
  7. 1 2 3 4 5 6 Takahashi, Dean (5 December 2014). "Norwegian indie game studio pushes cartoon violence with Fun Run 2". Games Beat. Retrieved 7 August 2026.
  8. ↑ Falck, Rasmus (29 May 2019). "Fun Run hits top game in US app store". The Norwegian American. Retrieved 7 August 2026.
  9. ↑ Cutler, Kim-Mai (7 August 2013). "The College Students Behind Norway's Hit Fun Run Look To Become More Than A One-Hit Wonder". Tech Crunch. Retrieved 3 August 2026.
  10. ↑ Jonsdottir, Thorunn. "The Norwegian Winners of the Nordic Startup Awards 2015". Nordic Startup News. Retrieved 6 August 2026.
  11. ↑ Rodem, Audun (8 March 2024). "Ikonei Island was named Norwegian game of the year". Gamer. Retrieved 17 August 2026.
  12. ↑ "Fun Run: Multiplayer Race Review (iOS, Android)". Business Insider. 18 December 2012. Retrieved 7 August 2026.