Sanlih E-Television
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| Type | Nationwide cable TV network |
|---|---|
| Branding | SET |
First air date | September 1993 |
| Founded | May 1993 |
Broadcast area | Taiwan |
Official website | settv.com.tw |
| Sanlih E-Television | |||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
| Traditional Chinese | 三立電視 | ||||||||||
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Sanlih Entertainment Television or Sanlih E-Television (SET; Chinese: 三立電視) is a Taiwanese nationwide cable TV network founded in May 1993. It also produces Taiwanese drama that are broadcast on free-to-air channels like Taiwan Television (TTV).
In terms of political orientation, Sanlih leans heavily towards the Pan-Green Coalition.
History
[edit]The Sanlih media group was founded by Lin Kun-hai, his wife Lin Chang-Hsiu, and her brother Chang Rong-hua in 1983, producing videos of Taiwanese Hokkien music and variety programs with entertainers such as Chu Ke-liang. The network's name, literally meaning "three establishments", refers to the three cofounders of the company.[1][2] Sanlih quickly became successful as broadcasting restrictions during the martial law period limited the usage of non-Mandarin languages on television. However, the introduction of cable television led to a proliferation of unlicensed operators that would broadcast Sanlih videos on their own channels without permission, leading to the group setting up its own channel in 1993.[1][3] To appeal to a broader, national base, Sanlih launched the Mandarin-language City Channel in 1996 and rebranded to SET-N (standing for "national" and "news") in 1997, helping it secure funding from political advertisements during the elections held in both years as multiparty democracy became a reality in Taiwan.[3]
SET channels
[edit]SET currently offers eight subsidiary channels:
- SET International (began airing March 2000)
- SET Taiwan (began airing December 1996)
- SET News (began airing March 1998)
- SET Metro (began airing September 1995)
- SET Drama (began airing December 1996, relaunched June 2013)
- SET iNews (began airing May 2011)
- SET Variety (began airing June 2012)
- MTV Taiwan (being operated by Sanlih since November 2011)
Productions
[edit]See also
[edit]References
[edit]- 1 2 "Media tycoon Lin Kun-hai dies aged 68 - Taipei Times". www.taipeitimes.com. 16 February 2022. Retrieved 2024-01-12.
- ↑ Hsu, Chien-Jung (20 March 2014). The Construction of National Identity in Taiwan's Media, 1896-2012. BRILL. pp. 202–208. ISBN 978-90-04-22769-9.
- 1 2 Curtin, Michael (2 August 2007). Playing to the World's Biggest Audience: The Globalization of Chinese Film and TV. University of California Press. pp. 170–172. ISBN 978-0-520-94073-4.
External links
[edit]
- SET official website (in Chinese)
- Sanlih E-Television's channel on YouTube (in Chinese)
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