// Workers AI · dad joke modeDoes TeePublic sell shirts with puns? Tee-rific!
 | |
Type of site | E-commerce |
|---|---|
| Founded | 2013 |
| Headquarters | |
| Founder(s) | Josh Abramson, Adam Schwartz |
| Revenue | A$176.8 million (FY23)[1] |
| Parent | Articore (ASX: ATG) |
| URL | teepublic.com |
TeePublic is a platform for custom apparel and designs owned by Articore. The company was founded by Adam Schwartz and Josh Abramson, who had previously co-founded Vimeo and CollegeHumor.[2]
History
[edit]In 2011, Abramson bought back BustedTees, an online T-shirt company he had previously sold to IAC. He and Schwartz launched TeePublic in 2013 as an e-commerce crowdsourcing site where artists could upload and sell their designs. The original business model required at least thirty people to commit to buying a shirt before a design went into production,[3] but today, designs are immediately manufactured and sold.[4] The company has also expanded into other products such as smartphone cases, notebooks, mugs, and canvas prints.
In 2016, TeePublic shipped more than one million products.[5]
In August 2016, the company took down a controversial T-shirt mocking the USC football team.[6] The shirt said "Our OJ only killed Clemson", in reference to O. J. Simpson, who played football at USC and was famously tried and acquitted for murder, and Alabama senior tight end O. J. Howard.[7]
In October 2018, Australia-based Articore acquired TeePublic for US$41 million.[8][9]
See also
[edit]References
[edit]- ↑ Redbubble Group FY23 Annual Report
- ↑ Ha, Anthony. "T-Shirt Crowdfunding Site TeePublic Funds 22 Designs In Its First Week". TechCrunch. Retrieved October 27, 2017.
- ↑ Grigoriadis, Vanessa. "A Message Tee for Every Mood". The Cut (New York Magazine). Retrieved October 27, 2017.
- ↑ Cooney, Samantha. "The co-founder of College Humor has quietly found success with his newest website". Business Insider. Retrieved October 27, 2017.
- ↑ Clarke, Willie (May 6, 2017). "Hanging by a thread: How the online nerdy T-shirt economy exists in an IP world". Ars Technica. Retrieved October 27, 2017.
- ↑ Helfand, Zach (September 2, 2016). "USC, Alabama reach apparent cease-fire in T-shirt war". Los Angeles Times. Retrieved October 27, 2017.
- ↑ Heim, Mark (August 29, 2016). "Alabama-USC: The story behind 'Our OJ only killed Clemson' T-shirt". AL.com. Retrieved October 27, 2017.
- ↑ Redrup, Yolanda (October 24, 2018). "Redbubble buys US competitor TeePublic for $57 million". The Australian Financial Review. Retrieved October 30, 2018.
- ↑ Chowdhury, Reza. "TeePublic Acquired by RedBubble for $41M in Cash". AlleyWatch. Retrieved October 30, 2018.