Talk:Market research

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Method engineering (defunct)

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Latest comment: 2 months ago2 comments2 people in discussion

This page should be deletted, and redirected to Marketing Research which denotes the same idea. Market Research is a more common name in England, while Marketing Research is more common in the USA — Preceding unsigned comment added by Jose Manuel Vidal Sanz (talk • contribs) 10:43, 18 November 2020 (UTC)Reply

I think that Market research designates a broader Industry term "Market research & Insights industry" dedicated ot the understanding of the external market and consumers, while Marketing research's focus is on solving a problem of the marketing function, for eg. evaluating marketing processes such as advertising, pricing or distribution MissBVCC (talk) 14:39, 26 May 2026 (UTC)Reply

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