Petcube
 | |
| Type | Private |
|---|---|
| Industry | smart, connected products |
| Founded | July 16, 2013[1] |
| Founder | Yaroslav Azhnyuk, Andrey Klen, Alex Neskin |
| Headquarters | San Francisco, United States |
Area served | Worldwide |
| Key people | Anastasia Kuhar (CEO), Alex Neskin (CTO), Andrey Klen (CDO), Yaroslav Azhnyuk (president)[2] |
| Products |
|
Number of employees | 100 |
| Website | petcube |
Petcube, Inc.[1] is a technology company that designs and develops smart devices for pets which combine cameras with treat dispensers and laser pointer toys.
History
[edit]The company was incorporated in 2013 in Kyiv, Ukraine by Alex Neskin, Yaroslav Azhnyuk, and Andrey Klen. Typically for a startup, Petcube aimed to solve the problem the founders faced on their own: Neskin's dog Rocky suffered and misbehaved due to separation anxiety.[3]
Within two Kickstarter campaigns the project raised $250,000 in 2013 (becoming the best funded pet product by that time)[3][4] and $315,000 in 2016. In 2017, Petcube announced a treat partnership with Wellness and acquired a Canadian pet-focused startup Petbot.[5] In the following years, Petcube raised over $14 million in seed money and Series A financing from Y Combinator, Almaz Capital, Aventures, and other investors.[6][7][8][9]
Products
[edit]Petcube offers three devices: Petcube Camera, Petcube Bites with camera and a treat dispenser, and Petcube Play which features a laser pointer to keep the pet entertained (distracted) while the owner is away.[10]
The devices can stream and record video, toss treats, allow users to communicate with a pet two-way, and connect to Amazon Alexa. Paid subscription enables cloud video storage, automated recording triggered by sound or motion, smart alerts (bark, meow, pet, and human notifications), and adds a web interface.[11][12]
Awards
[edit]- In 2014, Petcube won the prestigious European start-up competition ‘Europas’ in the ‘Best Hardware Start-up’ category.[13]
- Petcube also won Macworld’s ‘6 about to break’ competition,[14] sharing first place with Avegant Glyph.
- In 2016, the company was ranked 14th in the list of Ukraine’s most innovative companies, as compiled by forbes.net.ua.[15]
Charity
[edit]Petcube cooperates with shelters and helps to save pets and find them new homes. The company donates its products and organize events for pet activists.[16] As a Ukrainian brand, Petcube joined United24 charity project and donates proceeds from its pet cameras to the future rebuilding of Ukraine.[17]
References
[edit]- 1 2 "Petcube, Inc". OpenCorporates. July 16, 2013. Retrieved May 6, 2025.
- ↑ "Ярослав Ажнюк пішов з посади керівника Petcube" [Yaroslav Azhnyuk resigned as CEO of Petcube] (in Ukrainian). AIN. September 20, 2022. Retrieved October 6, 2022.
- 1 2 "Pet-Friendly Tech Startup Explodes On Kickstarter". Forbes. Retrieved December 15, 2017.
- ↑ "Petcube Scoops Up $2.6 Million So You Can Entertain Your Pet From Anywhere". techcrunch.com. February 3, 2016. Retrieved February 10, 2018.
- ↑ "Petcube Acquires PetBot, Hires Founder". silicontap.com. June 29, 2017. Retrieved December 15, 2017.
- ↑ "This start-up is using AI to figure out what our pets are trying to tell us". cnbc.com. October 25, 2017. Retrieved December 15, 2017.
- ↑ "Petcube Raises $1.1 Million to Let Owners Interact With Pets Remotely". blogs.wsj.com. March 17, 2015. Retrieved December 15, 2017.
- ↑ "Petcube Secures $10 Million Investment to Fund New Products". petproductnews.com. October 26, 2017. Retrieved December 15, 2017.
- ↑ "Petcube — stay closer to your pet". kickstarter.com. July 27, 2016. Retrieved December 15, 2017.
- ↑ Ana Suarez (August 12, 2022). "The Petcube camera makes it easy for me to check on my animals when I'm not home". SFGATE. Retrieved October 6, 2022.
- ↑ Mary Beth Quirk (January 6, 2022). "Petcube Bites 2 Camera Review".
- ↑ Ali Cidem (July 8, 2023). "Petcube Bites 2 Review 2023: The Must-Have Smart Device for Pet Owners".
- ↑ "30 iconic products made in Ukraine". LIGA.net. Retrieved October 2, 2026.
- ↑ "Apple Enthusiasts, Developers and Experts Gathered for Another Successful Macworld/iWorld 2014 in San Francisco". PR Newswire. IDG. April 2, 2014. Retrieved October 2, 2026.
- ↑ "Врятувати майбутнє: перший рейтинг інноваційних компаній України". Forbes Україна (in Ukrainian). Archived from the original on June 28, 2016. Retrieved October 2, 2026.
- ↑ "Petcube Rescue Block Party: Doggy World Record!". sparksocialsf.com/. Retrieved December 15, 2017.
- ↑ Justin Kahn (August 24, 2022). "Petcube takes up to $60 off its smart pet cams with all proceeds going to rebuild Ukraine". 9to5Toys. Retrieved October 6, 2022.