IsaDora cosmetics
 | |
| Type | Private |
|---|---|
| Industry | Consumer goods |
| Founded | 1983 |
| Headquarters | , |
| Key people | Anne Marie Tromholt Qvist (CEO) |
| Products | Cosmetics |
| Website | isadora.com |
IsaDora cosmetics is a Swedish cosmetics brand established in 1983, located in Malmö.[1][2] IsaDora's first beauty line debuted in Swedish stores in November 1983, and by 1984, IsaDora exported its products to Norway and the rest of Scandinavia.[3] IsaDora expanded into the US market in 2017 and was sold in Walgreens stores.[4][5]
History
[edit]IsaDora cosmetics was founded in Malmö, Sweden by Ingvar Vigstrand in 1983.[6]
It was one of the sponsors and partners of the Eurovision Song Contest 2013.[7][8] IsaDora also hosted their own Eurovision event with appearances from the participants of the contest.
In May 2013, IsaDora cosmetics launched its products in the UAE.[9]
Isadora's products are not tested on animals.[10]
Anne Marie Tromholt Qvist was named CEO in March 2025.[11]
References
[edit]- ↑ "IsaDora Smink, Make-up & Parfym". eleven.se. Archived from the original on 2014-05-17. Retrieved 2014-05-15.
- ↑ "Isadora "Moisturizing Colorfix Lipstick" | Wendela | Aftonbladet". Aftonbladet.se. 2004-12-14. Archived from the original on 2014-05-17. Retrieved 2014-05-15.
- ↑ "IsaDora Global — The Story". Isadora.com. Archived from the original on 2014-05-13. Retrieved 2014-05-15.
- ↑ Retail. "Swedish cosmetics brand IsaDora makes its debut in the US". cosmeticsbusiness.com. Retrieved 2026-03-25.
- ↑ Mackenzie, Macaela (2017-11-13). "Sweden's Most Popular Drugstore Makeup Brand Is FINALLY Coming to the States". Allure. Retrieved 2026-06-18.
- ↑ Advance (2018-02-02). "Axcel partners with family behind Swedish make-up brand IsaDora". Axcel. Retrieved 2026-07-02.
- ↑ Thorell, Andreas Rågsjö (19 March 2013). "Ica går in som partner till Eurovision". Resumé (in Swedish). Archived from the original on 22 March 2013. Retrieved 6 September 2013.
- ↑ Emzi (2013-01-21). "Isadora National Makeup Partner of Eurovision". Emmelemzi.com. Archived from the original on 2014-05-17. Retrieved 2014-05-15.
- ↑ "IsaDora (Sweden) now in the UAE with a stunning line of beauty products". Parisgallerygroup.com. 2013-05-21. Archived from the original on 2014-05-17. Retrieved 2014-05-15.
- ↑ Lindblom, Cassandra (2016-12-10). "7 skönhetsmärken som säljer veganskt smink". www.baaam.se (in Swedish). Retrieved 2023-02-27.
- ↑ "An Honest Conversation with IsaDora's New CEO, Anne Marie Tromholt Qvist". Mynewsdesk (in Swedish). 2025-03-07. Retrieved 2026-03-31.
External links
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