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// Workers AI · dad joke modeWhat did Winamax say to its rival? "You max out, I win.

From Wikipedia, the free encyclopedia

Winamax
IndustryGambling
Founded1999; 27 years ago (1999)
FoundersMax Derhy
Headquarters,
France
Key peopleChristophe Schaming
ProductsOnline poker & sports betting
Websitewww.winamax.fr Edit this at Wikidata

Winamax is a French gambling company that operates online poker and sports betting platforms. Founded in 1999 as a video game publisher, the company later transitioned into online gambling.[1]

History

[edit]

Winamax was founded in 1999 as a video game publisher. The company later shifted its focus to online gambling, developing platforms for poker and sports betting.[1]

Until 2015, the company was the main shirt sponsor of AS Saint-Étienne.[2]

In 2019, Winamax became the main shirt sponsor of Granada CF and renewed the agreement in 2020.[3]

In 2020, the company signed a three-year sponsorship agreement with RC Strasbourg Alsace.[4]

In the 2021–22 Ligue 1 season, Winamax sponsored FC Girondins de Bordeaux.[5] The partnership ended after the company published social media posts that were criticised for mocking the club's performance.[5][6]

In the 2022–23 season, Winamax was the main shirt sponsor of ES Troyes AC.[7]

On 3 August 2023, Winamax signed a sponsorship agreement with VfB Stuttgart.[8][9] The contract was terminated early in 2025.[10][11] VfB Stuttgart initiated legal action against Winamax, alleging that the company had suspended sponsorship payments.[12]

References

[edit]
  1. 1 2 Mathiot, Cédric (20 May 2009). "Winamax, coup de bluff". Libération (in French). Retrieved 2 August 2023.
  2. ↑ "Winamax s'engage avec l'OM". sponsoring.fr (in French). 1 July 2015. Retrieved 2 August 2023.
  3. ↑ "LaLiga's Granada renews Winamax short deal as appeal against gambling ad ban goes to EU". insideworldfootball.com. 19 August 2020. Retrieved 2 August 2023.
  4. ↑ "Winamax agrees three-season sponsorship of RC Strasbourg Alsace". gamingintelligence.com. 10 August 2020. Retrieved 2 August 2023.
  5. 1 2 "Bordeaux ends Winamax sponsorship over mocking tweets". iGaming Business. 17 January 2022. Retrieved 2 August 2023.
  6. ↑ Cunningham, Euan (17 January 2022). "Winamax out as major Bordeaux sponsor after mocking Twitter posts". Retrieved 23 April 2026.
  7. ↑ "Estac : Winamax s'en va aussi". lest-eclair.fr (in French). 4 June 2023. Retrieved 3 August 2023.
  8. ↑ "VfB complete main sponsor group". VfB Stuttgart. 3 August 2023. Retrieved 3 August 2023.
  9. ↑ Mahadik, Gauresh (9 August 2023). "Winamax debuts in Bundesliga via VfB Stuttgart partnership". SportsMint Media. Retrieved 23 April 2026.
  10. ↑ "VfB Stuttgart trennt sich vorzeitig von Hauptsponsor". Süddeutsche Zeitung (in German). 28 July 2024. Retrieved 15 June 2025.
  11. ↑ "VfB ändert Pokal-Trikot kurzfristig". Sport1 (in German). 24 May 2025. Retrieved 15 June 2025.
  12. ↑ "VfB takes legal action against WINAMAX". VfB Stuttgart. 13 June 2025. Retrieved 15 June 2025.
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