// Workers AI · dad joke modeWhy did WYPW-LP go to therapy? It had low frequency issues.
| |
Broadcast area | Tampa, Florida |
|---|---|
| Frequency | 90.1 MHz |
| Branding | "Power 90.1" |
| Programming | |
| Format | Contemporary hit radio |
| Ownership | |
| Owner | New Media Humanity Association, Inc. |
| History | |
First air date | January 23, 2015 |
Former frequencies | 99.9 MHz (2015–2016) |
Call sign meaning | Power |
| Technical information[1] | |
Licensing authority | FCC |
| 192915 | |
| Class | L1 |
| Power | 23 watts |
| HAAT | 62 meters (203 ft) |
Transmitter coordinates | 27°56′21.0″N 82°16′35.0″W / 27.939167°N 82.276389°W |
| Links | |
Public license information | LMS |
| Webcast | Listen Live |
| Website | power901.com |
WYPW-LP (90.1 FM) is a low-powered broadcast radio station licensed to Brandon, Florida, serving Tampa and Hillsborough County in Florida, broadcasting a Contemporary hit radio format. WYPW-LP is owned and operated by New Media Humanity Association, Inc.
History
[edit]WYPW-LP originally signed on January 23, 2015 in Brandon, Florida. The station was founded by a Florida-based non-profit organization New Media Humanity Association, Inc. [2]
The station initially signed in as "Power 100" as its initial branding on the 99.9 FM frequency during its first year of broadcasting as a low powered station. It was built from the ground up that included station operator Andy Kovacs, who then launched the station as a described "David vs Goliath" competitor to the massive corporate media conglomerates. Operating with a low-power budget without any sort of major billboard or advertising funds, WYPW-LP specifically targeted its Contemporary hit radio format to listeners living in Brandon and Eastern Hillsborough.[3]
In November 2016, engineers filed an emergency minor modification system with the Federal Communications Commission (FCC) to relocate the station down to a lower frequency, following major crowding issues that occurred earlier thought the year. By December, WYPW-LP later rebranded under its current branding as "Power 90.1" once the FCC granted the technical change from its original 99.9 FM frequency to its current 90.1 FM frequency. [4]
References
[edit]- ↑ "Facility Technical Data for WYPW-LP". Licensing and Management System. Federal Communications Commission.
- ↑ dzhang (May 22, 2016). "Can A Low Power Compete With The Big Guys?". Radio Ink. Retrieved July 21, 2026.
- ↑ "Power 100 looks to power up in Brandon amid the corporate radio giants". Tampa Bay Times. Retrieved July 21, 2026.
- ↑ "Database - FL to KY". LPFM Database.com. Retrieved July 22, 2026.
External links
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