Tradedoubler
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| Type | Public (Aktiebolag) |
|---|---|
| Nasdaq Stockholm: TRAD | |
| Founded | 1999 |
| Headquarters | Stockholm, Sweden |
| Products | Affiliate network, ad network, Performance Marketing |
| Parent | Reworld Media |
| Website | http://www.tradedoubler.com/en/about/ |
Tradedoubler is a global affiliate marketing network and a provider of performance marketing and technology. The company was founded in Stockholm, Sweden, by Felix Hagnö and Martin Lorentzon[1] in September 1999. Since 2014, Matthias Stadelmeyer is leading the company as president and CEO.
In addition to the Swedish headquarters, Tradedoubler has 15 offices in several countries and operates in over 80 countries worldwide. Since 2005 Tradedoubler AB has been listed on the Stockholm Stock Exchange.[2]
History
[edit]In 1999 the company was established in Sweden by Martin Lorentzon and Felix Hagnö.[1]
Since 2005 Tradedoubler has been listed on NASDAQ Stockholm.[citation needed]
In 2016, the French media group Reworld Media became Tradedoubler's majority owner by acquiring a 19.1% stake in the company.[3][4] In 2017, Reworld Media increased its shareholding in Tradedoubler to 40%. In 2023 their shareholding in Tradedoubler is at 51.8%.[4]
References
[edit]- 1 2 AgazziText, Marianne (11 October 2022). "Spotify-miljardärens skattesmäll till högsta instans". Dagens industri (in Swedish). Retrieved 12 July 2023.
- ↑ "BRIEF-Tradedoubler shares suspended after Gravity4 doubles bid". Reuters. 20 May 2015. Retrieved 12 July 2023.
- ↑ "Reworld Media becomes the new principal owner of Tradedoubler". News Powered by Cision. 5 March 2015. Retrieved 28 May 2019.
- 1 2 "Reworld Media S.A. has announced a recommended public cash offer to the shareholders in Tradedoubler Aktiebolag". News Powered by Cision. 8 November 2018. Retrieved 28 May 2019.