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Talk:Weber Shandwick

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Followup: Senior leadership updates - information incorrect

[edit]
Latest comment: 1 year ago1 comment1 person in discussion


Andy Polansky remains mentioned here as Executive Chairman and retired back in 2022. Additionally, Susan Howe was named CEO effective December 2024. Global President should instead now note both Jim O'Leary and Karen Pugliese. Hoping to clarify to avoid confusion.

Larkin, Ewan (July 9, 2024). "Weber Shandwick Collective Names New CEO". Ad Age. Retrieved January 3, 2025.

Zuss, Noah (December 17, 2024). "Weber Shandwick Collective sets up leadership team under new CEO Susan Howe". PRWeek. Retrieved January 3, 2025.

Thanks, Ljruth (talk) 18:39, 3 January 2025 (UTC)Reply

COI edit request to update infobox

[edit]
Latest comment: 10 months ago2 comments2 people in discussion

Hello, I'm requesting updates to the Key people field of the infobox. The company's leadership has changed quite a bit over the past few years:

  1. Both Andy Polansky[1] and Gail Heimann[2] have retired and are no longer with the company.
  2. Susan Howe's title is no longer President. She succeeded Heimann as CEO in 2024.[3]
  3. The two Key people working under Howe are Jim O'Leary (North America CEO and Global President) and Karen Pugliese (Global President).[4][5]

References

  1. ↑ Wingate, Keira (January 12, 2022). "Weber Shandwick Executive Chairman Andy Polansky on why he's retiring after 38 years". AdAge. Retrieved September 8, 2025.
  2. ↑ Barrett, Steve (July 10, 2024). "Gail Heimann to retire from Weber Shandwick". Campaign. Retrieved September 8, 2025.
  3. ↑ Russo, Will (December 18, 2024). "Meet the Incoming Weber Shandwick Collective CEO, Susan Howe". AdWeek. Retrieved September 8, 2025.
  4. ↑ "Meet the Trio Remaking Weber Shandwick". Creative Salon. June 11, 2025. Retrieved September 8, 2025.
  5. ↑ "Leadership". webershandwick.com. September 8, 2025. Retrieved September 8, 2025.

I've tried to seek a version of these updates in the past, but I think I was leaving too much work for independent editors. I hope this request is a little more thorough and won't require much effort to review. Thank you in advance to anyone who takes a look. I really appreciate the help! Ljruth (talk) 15:07, 12 September 2025 (UTC)Reply

Done PK650 (talk) 06:53, 20 September 2025 (UTC)Reply

Proposing additional content for History section

[edit]
Latest comment: 9 months ago2 comments2 people in discussion

Hello again! The infobox updates look great. Thanks to User:PK650 for their help with those. For my next edit request, I'd like to suggest additional content for the History. The section currently only goes up until 2022. I've dug through more recent news coverage of the company and composed a couple of paragraphs that cover 2023-present:

In 2023, Weber inaugurated its Women’s Health Center of Excellence, an offering designed to help organizations research and educate the public about women's health issues. The company originally launched this offering in EMEA and eventually expanded it into North America, Latin America, and APAC.[1] Also in 2023, Weber worked with Kellanova to develop a humanoid Pop-Tart mascot for the first Pop-Tarts Bowl.[2] This campaign won the Grand Prix in Brand Experience and Activation at the 2024 Cannes Festival of Creativity.[3]
In March 2025, Weber launched Weber I/O, a service that combine analytics, data science, and experiential technology to help clients better integrate AI and related technologies into their marketing and communications work.[4] That same month, Weber was named to Fast Company's list of most innovative PR and brand strategy companies.[5] In April 2025, the company launched its Weber Advisory service, which counsels chief corporate affairs officers on reputation management, crisis communications, and public affairs strategies.[6] In June 2025, Mars announced that it was putting Weber in charge of its earned media efforts.[7]

Ljruth (talk) 22:33, 9 October 2025 (UTC)Reply

. Green checkmark Done: I did not add the 2nd sentence in the second paragraph. x2step (lets talk 💌) 08:11, 10 October 2025 (UTC)Reply

Proposing additional content for Research section

[edit]
Latest comment: 8 months ago1 comment1 person in discussion

{{Edit COI}}

First, I want to express my appreciation for User:X2step, who reviewed and implemented my History request above.

My next request is pretty similar. I think it would be a good idea to bring the Research section up-to-date by adding information about a couple of more recent Weber reports that have received significant press coverage. I'm suggesting that these two bullet points be added to the existing section:

  • A March 2024 report about what global consumers want from brands, products, and companies. The report found that the majority of people prioritize personal benefits over societal ones.[8]
  • A September 2024 report on how TikTok users analyze news and political information. The report was based on the diaries and recordings of 30 American TikTok users, interviews with a dozen TikTok creators, and a broader survey.[9]

References

  1. ↑ Ruderman, Jess (May 22, 2024). "Weber Shandwick Collective launches North America Women's Health Center of Excellence". PRWeek. Retrieved September 11, 2025.
  2. ↑ Mandel, Stewart (March 10, 2025). "How Pop-Tarts turned an easy-to-forget bowl into one of the college football season's best moments". The Athletic. Retrieved September 11, 2025.
  3. ↑ "Cannes Lions 2024: Brand Experience & Activation". Contagious. June 20, 2024. Retrieved September 11, 2025.
  4. ↑ Zuss, Noah (March 25, 2025). "Weber Shandwick expands AI services with Weber I/O launch". PRWeek. Retrieved September 11, 2025. The IPG firm is launching Weber I/O, a capability dedicated to shaping how companies integrate data, technology and AI into their marketing and communications strategies and workflows … Weber I/O integrates analytics, data science, data engineering, performance media, experiential technology and AI advisory to address the pace of change and increased complexity faced by communications and marketing professionals.
  5. ↑ Zanger, Doug (March 18, 2025). "The most innovative companies in public relations and brand strategy for 2025". Fast Company. Retrieved September 11, 2025.
  6. ↑ Zuss, Noah (April 17, 2025). "Weber Shandwick launches global integrated advisory unit". PRWeek. Retrieved September 11, 2025. Weber Advisory's global team will provide integrated counsel in strategy and reputation, transactions and transformations, public affairs and impact and crisis and issues
  7. ↑ Bradley, Diana (June 10, 2025). "Weber Shandwick Collective emerges as earned media winner from Mars review". PRWeek. Retrieved September 11, 2025. Mars has picked The Weber Shandwick Collective, with help from parent Interpublic Group, to handle earned media across its Mars Snacking and Mars Petcare businesses globally, effective at the start of next year.
  8. ↑ Mehta, Stephanie (March 11, 2024). "Exclusive: Consumers are putting themselves first, according to new research". Fast Company. Retrieved October 22, 2025.
  9. ↑ Oremus, Will (September 11, 2024). "How TikTokers think about misinformation". Washington Post. Retrieved October 22, 2025.

Thanks, Ljruth (talk) 21:39, 10 November 2025 (UTC)Reply

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