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Latest comment: 1 month ago2 comments2 people in discussion
This edit request by an editor with a conflict of interest has now been answered.
Please change “Kerry Stonelake” to “Kelly Stonelake” in the paragraph beginning “In an April 2026 interview with Outlook Business...” The cited Outlook Business interview identifies the interviewee as Kelly Stonelake, so “Kerry” appears to be a transcription error. I am the person named in this passage and am disclosing my conflict of interest. No other wording needs to be changed. Thank you. Stonesalad (talk) 05:37, 9 June 2026 (UTC)Reply
Latest comment: 19 days ago4 comments2 people in discussion
Hello fellow editors,
I'm proposing an addition to the "Products and services" section to better reflect Meta's evolving advertising and creator ecosystem. Advertising continues to make up the vast majority of Meta's revenue, yet the current article lacks detail on their primary creator monetization tools, specifically the Partnership Ads Hub (formerly Branded Content Ads).
This tool serves as the centralized interface for collaborative marketing across both Facebook and Instagram, allowing advertisers to scale user-generated content directly from a creator's handle.
The proposed text is:
> As the core driver of Meta's revenue, the company's advertising ecosystem continually evolves to integrate brand campaigns with user-generated content. A key component of this strategy is the Partnership Ads Hub (formerly known as Branded Content Ads), which facilitates collaborative marketing between creators and brands across both Facebook and Instagram. This platform allows advertisers to scale creator content by running ads directly from the creator's handle, while providing tools for permissions, audience targeting, and campaign attribution. The hub serves as a centralized interface for both Facebook business pages and Instagram professional accounts to manage these mutually beneficial brand partnerships. [1][2]
I believe this would be best placed as a new subsection under "Products and services" or potentially integrated into the existing text regarding their business model.