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A fact from Gene Case appeared on Wikipedia's Main Page in the Did you know column on 24 September2010. The text of the entry was as follows:
Did you know... that advertising executive Gene Case developed the "Thanks. I needed that." face slapping campaign for Mennen's Skin Bracer aftershave and the Dragnet-inspired "tum-ta-tum-tum" for Tums antacid?
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