Talk:CarMax
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Suggested 2026 Updates
[edit]I am on the public relations team at CarMax and wanted to bring the following incorrect and/or outdated information to your attention and consideration for updating.
My proposed edits are as follows:
1. In the Infobox, suggest updating. Bill Nash is no longer the CarMax President and CEO. The interim President and CEO is David McCreight.
a. Wikipedia may confirm the accuracy of this information from the following public site: https://www.msn.com/en-us/money/companies/carmax-names-david-mccreight-as-interim-ceo-expects-q3-comparable-used-unit-sales-to-fall-8-12/ar-AA1PVa4A
2. In the Infobox, suggest updating. Ed Hill is no longer the CarMax COO. Joe Wilson is now the COO.
a. Wikipedia may confirm the accuracy of this information from the following public site: https://investors.carmax.com/governance/board-of-directors/person-details/default.aspx?ItemId=a54a6a40-012c-4459-8ef3-811543a9b48a
3. In the Infobox, suggest updating Jim Lyski is no longer the CMO. Sarah Lane is now the CMO.
a. Wikipedia may confirm the accuracy of this information from the following public site: https://www.autoremarketing.com/soundcloud_feed/carmax-cmo-sarah-lane-on-companys-journey-from-used-car-challenger-to-leader/
4. In the Infobox, suggest updating. Diane Cafritz is now the Chief Innovation and People Officer.
a. Wikipedia may confirm the accuracy of this information from the following public site: https://investors.carmax.com/governance/board-of-directors/person-details/default.aspx?ItemId=234981af-71be-48d6-af54-1944e2af9453
5. In the Infobox, suggest adding that Jon Daniels is the Executive Vice President of CarMax Auto Finance Operations.
a. Wikipedia may confirm the accuracy of this information from the following public site: https://investors.carmax.com/governance/board-of-directors/person-details/default.aspx?ItemId=4bd62442-0c62-4e33-a7f9-9930b493ab8f#:~:text=As%20executive%20vice%20president%20of,lending%20and%20ancillary%20product%20partners.
6. In the Infobox, suggest adding that Edmunds Holding Company is a CarMax subsidiary.
a. Wikipedia may confirm the accuracy of this information from the following public site: https://www.autoremarketing.com/ar/retail/carmax-acquire-full-ownership-edmunds/
7. In the Infobox, the Revenue and Net income provided on the Wikipedia page are as of Fiscal Year 2021. Suggest updating to FY25 Revenue, which was $26.35 billion, and Net Income was $500.556 million.
a. Wikipedia may confirm the accuracy of this information from CarMax’s Annual Report: chrome-extension://efaidnbmnnnibpcajpcglclefindmkaj/https://s27.q4cdn.com/743947716/files/doc_financials/2025/ar/KMX-FY25-Annual-Report-Webhosting-FINAL.pdf
8. Within the top section of the page, it says CarMax operates 253 locations. CarMax now operates more than 255 stores in 42 states nationwide.
a. Wikipedia may confirm the accuracy of this information from the following public site: https://www.citybiz.co/article/775331/carmax-opens-first-arkansas-store-in-rogers/
9. Within the “About” section, CarMax retail locations in 41 states is now 42 states.
a. Wikipedia may confirm the accuracy of this information from the following public site: https://www.citybiz.co/article/775331/carmax-opens-first-arkansas-store-in-rogers/
10. Within the “About” section, related to the CarMax footprint, the company also has an Innovation Hub in Dallas.
a. Wikipedia may confirm the accuracy of this information from the following public site: https://dallasinnovates.com/carmax-is-boosting-its-north-texas-footprint-with-a-new-tech-innovation-center-auction-facility-and-300-hires/
11. Within the “Concept” section, the following statement isn’t sourced: “it carries an inventory of 300-400 vehicles and turns its inventory over eight to ten times a year.”
12. Within the “Concept” section, the following statement is more than 20 years old. “On average, a CarMax store location employs 40 sales associates.” Propose removing as the company now has several different retail formats and the number of associates varies. It was sourced from this 2005 article. https://web.archive.org/web/20061208162054/http://content.hamptonroads.com/story.cfm?story=94252&ran=52027
13. Within the “Concept” section, suggest updating existing number of vehicles sold to the following: “CarMax sold over 790,000 vehicles to consumers in Fiscal Year 2025 (March 1, 2024 – February 28, 2025).”
a. Wikipedia may confirm the accuracy of this information from the following CarMax Annual Report: chrome-extension://efaidnbmnnnibpcajpcglclefindmkaj/https://s27.q4cdn.com/743947716/files/doc_financials/2025/ar/KMX-FY25-Annual-Report-Webhosting-FINAL.pdf
14. Within the “Concept” Section, suggest updating existing footprint information to the following: “According to the CarMax fiscal year 2025 report released on April 11 2025, the company opened five stores, one stand-alone auction facility, and one stand-alone reconditioning center. During fiscal year 2026, the company anticipates opening six stores as well as four stand-alone reconditioning/auction centers/
a. Wikipedia may confirm the accuracy of this information from the following public site: chrome-extension://efaidnbmnnnibpcajpcglclefindmkaj/https://s27.q4cdn.com/743947716/files/doc_financials/2025/ar/KMX-FY25-Annual-Report-Webhosting-FINAL.pdf
15. Within the “Original Name Ideas” section, the information isn’t sourced.
16. Within the “Competition” section, the M in CarMax is capitalized. The following sentence has the 'm' in lowercase. “With a significant shift in customer shopping habits, more online-only companies have worked to capture Carmax's share in the used vehicle market.”
17. Within the “Competition” section, suggest updating to reflect that CarMax no longer offers contactless curbside pickup. This offering was introduced during the COVID-19 pandemic, which has since been retired. The company does offer express pickup.
a. Wikipedia may confirm the accuracy of this information from the following public site: https://www.autoremarketing.com/ar/retail/carmax-launches-at-home-express-pickup-options-with-basketball-themed-ads/#:~:text=The%20pickup%20service%20is%20available,a%20flourish%20on%20the%20drums.
18. Within the “Competition” section, suggesting the following update to include the company’s latest consumer offerings. In 2025, CarMax announced Offer Watch, a new tool that helps customers track their car’s value over time and choose the right time to sell.
a. Wikipedia may confirm the accuracy of this information from the following public site: https://www.autoremarketing.com/ar/retail/carmax-launches-at-home-express-pickup-options-with-basketball-themed-ads/
19. Within the “Competition” section, suggest editing to remove the following companies that are no longer in business: Shift Technologies and Vroom.
a. Wikipedia may confirm the accuracy of this information here: https://techcrunch.com/2023/10/10/what-drove-online-used-car-marketplace-shift-to-file-for-bankruptcy/#:~:text=Down%20goes%20another%20SPAC,turn%20to%20the%20bankruptcy%20filings. and here: https://www.cbsnews.com/texas/news/vroom-brakes-on-online-car-sales-just-weeks-after-settling-lawsuit-with-texas-ag/
20. Within the “Recognition” section, suggest updating the section to include the latest recognition. CarMax is listed on Fortune’s “100 Best Companies to Work For” list from 2005 to 2025, placing 69th in 2025.
a. Wikipedia may confirm the accuracy of this information from the following public site: https://www.greatplacetowork.com/best-workplaces/100-best/2025
21. Within the “Recognition” section, more relevant awards to highlight include the following:
a. Fortune Best Workplaces in Retail
i. Wikipedia may confirm the accuracy of this information from the following public site: https://www.greatplacetowork.com/best-workplaces/retail/2025
b. Newsweek’s America’s Best Customer Service 2026 List
i. Wikipedia may confirm the accuracy of this information from the following public site: https://www.autoremarketing.com/ar/retail/carmax-earns-top-customer-service-honor-among-online-auto-marketplaces/
c. People Companies that Care List 2025
i. Wikipedia may confirm the accuracy of this information from the following public site: https://people.com/100-companies-that-care-list-2025-11784812 Courtney at CarMax (talk) 16:00, 20 January 2026 (UTC)
- Hello @Courtney at CarMax!
- As I mentioned at my talk page, it can be more helpful if you rewrite the sections yourself. While you do have a conflict of interest, it is easier to discuss precise changes to an article rather then going line-by-line. Help:Editing explains how to do things such as add sources and formatting, which also work on a talk page! GGOTCC 02:13, 21 January 2026 (UTC)
- I also took a brief look. I fully agree with you on #15, and removed the section completely. It added nothing of value to the article. Regarding 8, it may not make sense to have an exact number as locations open/close all the time. I believe "more than 250 locations" is better as it is accurate while future-proofing for small changes. What do you think? GGOTCC 02:17, 21 January 2026 (UTC)
- Hi. thanks so much. I'll give the editing link you shared above a quick look. I agree with you about the number of locations. Thanks again! Courtney at CarMax (talk) 13:56, 21 January 2026 (UTC)
- Can I use the visual editor to rewrite the sections, or would that go against the conflict of interest policy? Courtney at CarMax (talk) 18:13, 20 February 2026 (UTC)
- The visual editor is the name of an interface that edits the articles (the other being the source editor). Since you are a paid editor with a COI, it would be best to make suggested edits or rewrite the sections and paste them here for others to review. GGOTCC 18:25, 20 February 2026 (UTC)
- Understood. That's really helpful! Courtney at CarMax (talk) 18:30, 20 February 2026 (UTC)
- Hi. I am on the public relations team at CarMax and wanted to propose the following edits:
- About
- CarMax's headquarters is located in Richmond, Virginia. CarMax Auto Finance operates in Kennesaw, Georgia. There are more than 250 CarMax retail locations in 42 states as well as customer service centers (called Customer Experience Centers), and an Innovation Hub in Dallas, Texas.
- Effective Mar. 16, 2026, CarMax appointed Keith Barr as President and CEO.
- Concept
- Circuit City executives developed the concept for CarMax under then-CEO Richard L. Sharp. It was developed for nearly a year in 1991, using the code name "Project X". It was also known as "Honest Rick's Used Cars" to those intimately involved in the skunk works team. The concept was first proposed by Ronald L. Moore of Richmond, Virginia, a consultant hired by Circuit City to evaluate possible business opportunities beyond the scope of their consumer electronics locations.
- The business model began with no fees. However, the model was subsequently abandoned for the current business model after it was determined that customers were not concerned about paying transaction fees to purchase a vehicle.
- A typical CarMax store is approximately 59,000 square feet (5,500 m2). Each car goes through a thorough 125-point inspection process, beyond any state-required inspections, and includes a 30-day warranty, three days to change the financing for free, and, 10-day money-back guarantee (reduced in 2024 from a 30-day money-back guarantee).
- Circuit City issued the first CarMax stock in February 1997, when CarMax had seven locations. Initially, the stock was a tracking stock still under the umbrella of Circuit City. CarMax officially split from Circuit City as of October 1, 2002, when it was spun off as a stock dividend for Circuit City shareholders, with shares also issued to those holding CarMax tracking stock.
- CarMax sold over 790,000 vehicles to consumers in fiscal year 2025 (March 1, 2024 – February 28, 2025). According to the CarMax fiscal year 2025 report released on April 11, 2025, the company opened five stores, one stand-alone auction facility, and one stand-alone reconditioning center. During fiscal year 2026, the company anticipates opening six stores as well as four stand-alone reconditioning/auction centers.
- Competition
- While CarMax is seen as the nation's largest used-car retailer, it has competition. With a significant shift in customer shopping habits, more online-only companies have worked to capture CarMax's share in the used vehicle market. CarMax unveiled an Omni-channel platform to allow customers to buy a car online, in-store, or any combination of these. They have provided opportunities for customers to choose vehicle delivery at their homes, express pickup, and more. In 2025, CarMax announced Offer Watch, a tool that helps customers track their car’s value over time and choose the right time to sell. These offerings directly compete with other home delivery-based options such as Carvana, CarGurus, and others.
- Recognition
- CarMax is listed on Fortune's "100 Best Companies to Work For" list from 2005 to 2025, placing 69th in 2025.
- Other awards include:
- • Fortune Best Workplaces in Retail, 2015-2025
- • Newsweek's America's Best Customer Service 2026
- • People Companies that Care, 2019-2021, 2023-2025
- Infobox
- Company type
- Public
- Traded as
- Industry
- Used car retailer
- Founded
- September 1993; 32 years ago (as a subsidiary of Circuit City)
- Headquarters
- Richmond, Virginia, U.S.
- Key people
- Revenue
- US$26.35 billion (FY2021)
- Net income
- US$500.556 million (FY2025)
- Number of employees
- c. 28,000+ (2025)
- Parent
- Circuit City Corporation, Inc. (1993–2002)
- Website
- carmax.com Courtney at CarMax (talk) 18:39, 5 March 2026 (UTC)
- Hi,
- I hope you’re doing well. I wanted to follow up on the edit requests we shared for the CarMax page and see if there’s anything further you might need from us.
- We really appreciate the time and care that goes into reviewing requests like these, and we’re happy to provide any additional context or sources if helpful.
- Thanks again for your consideration,
- Courtney Courtney at CarMax (talk) 19:58, 19 March 2026 (UTC)
- Hi! Yes, sorry, I'll look over everything! GGOTCC 20:01, 19 March 2026 (UTC)
- Understood. That's really helpful! Courtney at CarMax (talk) 18:30, 20 February 2026 (UTC)
- The visual editor is the name of an interface that edits the articles (the other being the source editor). Since you are a paid editor with a COI, it would be best to make suggested edits or rewrite the sections and paste them here for others to review. GGOTCC 18:25, 20 February 2026 (UTC)
- I also took a brief look. I fully agree with you on #15, and removed the section completely. It added nothing of value to the article. Regarding 8, it may not make sense to have an exact number as locations open/close all the time. I believe "more than 250 locations" is better as it is accurate while future-proofing for small changes. What do you think? GGOTCC 02:17, 21 January 2026 (UTC)