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Studio Dumbar

From Wikipedia, the free encyclopedia

Studio Dumbar is a Dutch graphic design agency founded in 1977 by Gert Dumbar.

History

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Studio Dumbar was founded by Gert Dumbar in 1977,[1] in The Hague.[2] In 2003, the studio moved to Rotterdam, as Michel de Boer took over the creative direction, after Gert Dumbar's retirement.[3] In 2011 Liza Enebeis became the studio's third creative director.[4] The studio was acquired by Dept, a digital marketing firm, in 2016.[5][6]

Projects

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In 1993, Studio Dumbar designed the brand identity and liveries for Dutch National Police.[5][7] The company also developed liveries for Dutch national rail company[1][8] and the 2019 tourist logotype of the Netherlands.[9][10] Seoul office of Studio Dumbar redesigned Korean National road signage in 2011.[11]

Philosophy and influence

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Studio Dumbar describes itself as “an international design agency specialised in visual branding and online branding”.

Fragmented, sometimes complex to the edge of chaos, and layered with complex typography, many Dumbar projects in the early 1980s caused consternation among advocates of a more ordered aesthetic. By the late 1980s, many European designers were mimicking Studio Dumbar's approach, causing Gert Dumbar to place a moratorium on these techniques within his firm.[12]

Awards

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References

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  1. 1 2 "A look behind the new livery for NS by Studio Dumbar". Transport Designed. 2021-12-04. Retrieved 2026-04-12.
  2. ↑ Studio Dumbar (Designer & Design 049),éditions Pyramyd, ISBN 978-2350170398, p. 9
  3. ↑ "Studio Dumbar: Dutch by design". Creative Bloq. 2013-05-02. Retrieved 2026-04-12.
  4. ↑ Gosling, Emily (2016-11-11). "Staying Cool, Keeping Relevant + Surviving a Merger the Studio Dumbar Way". AIGA Eye on Design. Retrieved 2026-04-12.
  5. 1 2 Hilder, Rosie (2019-03-28). "How to make ambitious design". Creative Bloq. Retrieved 2026-04-12.
  6. ↑ "CreativeHolland | Studio Dumbar now part of agency network Dept". CreativeHolland. 2016-09-05. Retrieved 2026-04-12.
  7. ↑ PrintMag (2010-11-19). "Design Classics: The Dutch Police Identity and Striping". PRINT Magazine. Retrieved 2026-04-12.
  8. ↑ May, Tom (2024-10-28). "Hotlist 2025: the 25 most popular design studios, as voted for by their peers". Creative Boom. Retrieved 2026-04-12.
  9. ↑ Fulleylove, Rebecca (2019-11-20). "Studio Dumbar designs the new international logo for the Netherlands". Creative Review. Retrieved 2026-04-12.
  10. ↑ Wong, Henry (2019-11-15). "The Netherlands reveals new identity and drops "Holland" for good". Design Week. Retrieved 2026-04-12.
  11. ↑ Etherington, Rose (2011-11-23). "South Korean road signs by Studio Dumbar". Dezeen. Retrieved 2026-04-12.
  12. ↑ Philip B. Meggs/Alston W. Purvis, Meggs' History of Graphic Design, ISBN 978-0470168738, p. 16
  13. ↑ https://www.slanted.de/european-design-awards-and-festival-2023-in-luxembourg/
  14. ↑ The Webby Awards
  15. ↑ ED-Awards
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