Powder Haven
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Powder Haven is a private, 650-family residential community located within Powder Mountain ski resort on the Wasatch Range of northern Utah, United States.[1][2][3][4] The community of ski-in, ski-out homes is part of a blended public-private operating model in which homeownership funds improvements and public land management.[2][3][4][5][6]
Location & Geography
[edit]Powder Haven is located on Powder Mountain in Eden, Utah[6][4][7], about 60 miles north of Salt Lake City.[1] The residential community sits within one of the largest ski areas in the United States by acreage, surrounded by approximately 4,200 acres of lift-served terrain and about 3,800 acres of backcountry terrain.[1][8]
Population & Membership
[edit]Access to Powder Haven private member amenities requires the purchase of a residential lot plus annual membership fees.[2][6]
By early 2025, Powder Haven had surpassed 150 club members[2] and dozens of homes had been completed in the community with additional residences under construction.[1][3] Property prices had reached as high as $1,354 per square foot.[1]
History
[edit]Summit Series ownership (2013–2023)
[edit]In 2012, founders of the Summit Series announced plans to purchase Powder Mountain to serve as a base for their events.[4][2][9] Their vision included building an alpine village of roughly 500 homes with retail, hotel, and event spaces designed for community members.[9]
By the early 2020s, only a fraction of the proposed residential units had been built [10] and much of the resort's infrastructure had not been significantly updated since the 1970s and 1980s.[1]
Acquisition by Reed Hastings (2023)
[edit]In March 2023, Netflix co-founder Reed Hastings was approached by the Summit Series founders about purchasing the resort.[1][2][3][4] Hastings had been skiing in Utah for over 20 years and bought a home on Powder Mountain in 2021.[2][3][4]
Hastings agreed to acquire Powder Mountain and announced plans for a membership-based approach to sustain the mountain through combined public participation and private investment from Powder Haven home ownership.[1][2][4][3][11] Hastings has described his model as a means to generate revenue to fund public infrastructure and preserve the mountain's quiet nature, allowing the broader resort to avoid joining multi-resort pass programs like those at Vail Resorts and Alterra Mountain Company.[1][4][6][11]
Hastings era (2023–present)
[edit]Hastings has drawn parallels between Powder Mountain and his earlier experience building subscription models at Netflix, saying his operating model emphasizes member satisfaction and community growth.[3] Investments have included new amenities for Powder Haven residents and public infrastructure improvements across the broader resort.[8][5][4]
Powder Haven development
[edit]A 73,000-square foot private ski lodge broke ground in 2025 with plans to offer dining, ski valet, a spa, fitness facilities, pickleball, rock climbing, dining, bowling, an amphitheater, and children's facilities.[1][2][3][8] The clubhouse is projected to open in the 2027-28 ski season.[4]
As of late 2025, Powder Haven's residential build-out included dozens of multi-acre custom homesites and developer-built chalets, with additional releases planned for 2026.[3] Hastings added new chair lifts, and designated two existing lifts, for use by private members and their guests.[5][8][11]
Public infrastructure and preservation
[edit]Revenue from Powder Haven property sales and membership have fueled public-facing investments under Hastings's ownership including upgrades to existing chair lifts and construction of additional chair lifts to expand access to more areas of the property.[2][5][11]
Hastings founded the Powder Art Foundation, a non-profit that partners with the Dia Art Foundation to bring large-scale artwork to Powder Mountain's public slopes similar to Storm King Art Center, Desert X, and art islands Teshima and Naoshima. [3][4][6][7]. Artists commissioned for the project include Gerard & Kelly, Susan Philipsz, Nancy Holt, Nobuo Sekine, Kayode Ojo, EJ Hill, James Turrell, Bruce Nauman, Jenny Holzer, Arthur Jafa, Paul McCarthy, Nikita Gale, Gala Porras-Kim, Raven Halfmoon, Davina Semo, and Andrea Zittel.[2][4][6][7]
Future Plans
[edit]Hastings has stated roughly two-thirds of the mountain's terrain will remain open to the public, with the remaining third reserved for members and their guests.[1][4]
See also
[edit]References
[edit]- 1 2 3 4 5 6 7 8 9 10 11 Flint, Jessica (March 5, 2025). "Can Private Skiing Lure Wealthy Home Buyers to the Top of a Remote Mountain?". The Wall Street Journal. Retrieved November 21, 2025.
- 1 2 3 4 5 6 7 8 9 10 11 Schaffer, Grayson (March 13, 2025). "Inside the New Private Mountain Clubs Where Billionaires Ski". GQ. Retrieved November 21, 2025.
- 1 2 3 4 5 6 7 8 9 10 Montanez, Abby (October 29, 2025). "Netflix Cofounder Reed Hastings's Private Ski Resort Has 34 Homes for Sale". Rob Report. Retrieved November 21, 2025.
- 1 2 3 4 5 6 7 8 9 10 11 12 13 Sporn, Stephanie (October 23, 2025). "Welcome to Powder Mountain, Utah's Skiable New Answer to Storm King". Vogue. Retrieved November 21, 2025.
- 1 2 3 4 Greenwood, Ian (September 6, 2025). "Three New Chairlifts Coming to Powder Mountain, but Only One Will Open to the Public". Powder. Retrieved November 21, 2025.
- 1 2 3 4 5 6 Porterfield, Carlie (August 16, 2024). "Netflix's co-founder will redevelop Utah resort into a 'skiable outdoor art museum'". The Art Newspaper. Retrieved November 21, 2025.
- 1 2 3 Loos, Ted (August 16, 2024). "Was That a James Turrell I Just Skied By?". New York Times. Retrieved October 28, 2025.
- 1 2 3 4 "Reed Hastings' Powder Mountain eyes several new lifts for 2026. Most will be private". The Salt Lake Tribune. September 5, 2025. Retrieved November 21, 2025.
- 1 2 Davies, John Clary (December 13, 2012). "Summit Buys Powder Mountain". Powder. Retrieved November 21, 2025.
- ↑ MacLellan, Lila (March 31, 2023). "The young creators of a 'TED meets Burning Man' conference bought a $40-million mountain in Utah to build a Davos for hipsters. What could go wrong?". Retrieved September 28, 2025.
- 1 2 3 4 Hastings, Reed. "Letter from Reed: What's Next". Powder Mountain. Retrieved October 8, 2025.