Draft:Kudoboard
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Kudoboard is an online platform that lets a group of people contribute messages, photos, and videos to a single digital card, or "board," for a specific recipient. It is commonly used for occasions such as birthdays, farewells, work anniversaries, and expressions of support during illness or loss. The company was founded in 2015 by Aaron Rubens.[1]
History
[edit]Rubens developed the concept for Kudoboard from two earlier experiences. As a teacher, he had students in an intensive math class each write a short compliment, or "kudo," about a classmate on a shared sheet of paper at the end of the school year, and found that students often described the exercise as meaningful years later.[1] Separately, while pursuing an MBA at Harvard, he ran into difficulty coordinating a group video message for a friend's 30th birthday, since it required each contributor to upload a clip and stitch the results together manually.[1] Rubens combined the two ideas into a single online product, launching Kudoboard in August 2015 out of New Orleans, where he had studied as an undergraduate at Tulane University.[1]
In its first year, Kudoboard was selected as one of five finalists, out of roughly 30 applicants, in the fourth annual JEDCO Challenge, a pitch competition organized by the Jefferson Parish Economic Development Commission and First NBC Bank as part of New Orleans Entrepreneur Week.[1]
Platform
[edit]To create a board, a user selects a recipient and invites others to contribute text, photos, or video before the completed board is delivered online; users can also order a printed copy.[1] Kudoboard operates both a free consumer product and a paid version aimed at businesses, schools, and healthcare providers, who use branded versions of the platform for purposes such as employee milestones or patient support during hospital stays.[1]
Use in workplace recognition
[edit]By the early 2020s, Kudoboard had become a tool employers used for recognizing staff, letting teams build virtual cards, photo collages, and slideshows around events such as work anniversaries, and pair them with a digital gift.[2] Coverage of employee-retention strategy has pointed to the platform as an example of employers pursuing non-monetary forms of recognition rather than relying only on raises or bonuses.[2]
Notable use
[edit]In February 2023, the Carter Center used Kudoboard to collect public messages of support for former U.S. president Jimmy Carter after he began home hospice care; the same board had previously been used to gather birthday messages for Carter and his wife, Rosalynn Carter.[3]
References
[edit]- 1 2 3 4 5 6 7 Shaw, Erin (2016-03-01). "Ditch the Office Group Cards". Biz New Orleans. Retrieved 2026-09-30.
- 1 2 Peralta, Paola (2023-07-24). "To retain talent, think beyond raises and cash bonuses". Employee Benefit News. Retrieved 2026-09-30.
- ↑ Burton, Ambria (2023-02-20). "Kudos to Jimmy Carter: messages of admiration and gratitude flow into Carter Center website". Georgia Public Broadcasting. Retrieved 2026-09-30.
External links
[edit]Category:Internet properties established in 2015 Category:Companies based in New Orleans Category:Privately held companies of the United States