Draft:Bunnik Tours
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|  |
| Industry | Tourism |
|---|---|
| Founded | 1995 |
| Founder | Marion Bunnik |
| Headquarters | Adelaide, South Australia |
Area served | Africa; Asia; Egypt & Jordan; Europe; South & Central America; United Kingdom & Ireland; The Arctic |
| Website | bunniktours.com.au |
Bunnik Tours is an Australian small group tour operator specialising in small tour groups of 12–20.[1], catering to an age range of 45–65[2]
Known for complete international package tours, Bunnik has more recently offered shorter international tours that don’t include airfares, designed to be part of a longer itinerary.[3]
Bunnik Tours’ head office is in Adelaide. The company also has offices in Sri Lanka and Slovenia.[4]
History
[edit]Born in the Netherlands, Marion Bunnik had been in the travel industry for around twenty-five years, working for airlines, managing travel agencies and lecturing in travel and tourism.[5] By 1995 she and her family were living in Adelaide, where she established the travel agent Marion Bunnik Travel in Pirie Street on 15 March 1995[6]. Her son Dennis Bunnik joined the business when it opened, and her other son Sacha joined the business six months later.[7]
Bunnik initially specialised in organising small group travel, including arranging trips for sports teams with Ansett Australia.[8]
In the company’s early years, they became the first business to win Best Travel Agent at the National Travel Industry Awards (NTIA) three times.[9]
In 1997, the company began developing expertise in elite sports travel, including pre-season training camps for professional Japanese soccer teams. In the lead-up to the Sydney Olympic Games in 2000, Bunnik Tours was the official inbound tour operator for the South Australian Government’s Sydney Olympics program, facilitating travel for over 1,200 athletes from over 30 countries.
In 2004 the company began marketing to a “forgotten age group” of middle-aged travellers. That year Bunnik Tours launched its first small group tour to Thailand, escorted by Dennis and Frank Bunnik, and in 2005, the company launched its first tour brochure and national marketing campaign, identifying her target audience with the slogan "Not Too Young & Not Too Old".[10]
In 2009, Bunnik Tours placed in the Business Review Weekly's Fast 100,[11] which ranks Australia’s fastest growing companies. With the business growing, Bunnik Tours relocated to its flagship office at 45 Flinders Street, Adelaide in late 2010.
In 2011, when the Egyptian Revolution stranded Australian travellers, then-managing director Dennis Bunnik travelled to Cairo and helped safely evacuate the Bunnik Tours groups who were in the country, several days before the Australian Government’s evacuation flights arrived.[12] He was the only Australian travel manager to do so, and stayed a further week to assist local staff.[13]
In 2012, Bunnik Tours received BRW's Private Business Award for Excellence in Customer Service. Travel Daily cited the company “coordinating the evacuation of tour groups from Cairo during the 2011 Egypt revolution” as a key factor in the win. At the time Egypt accounted for around 40% of Bunnik Tours’ business.[14]
In 2019, Bunnik Tours won the Best Tour Operator (International) award at the National Travel Industry Awards (NTIA).[15]
With Australian borders closed due to the Covid-19 pandemic, Bunnik Tours focused on Australian tours in 2020 and 2021. By 2024, the travel industry had recovered, and Bunnik Tours’ fast recovery was noted when it won the Fast Movers SA Award[16], which recognises “the fastest growing, most innovative and arguably smartest small to medium enterprises in South Australia.” The Advertiser noted that the company had posted a 700%-plus average revenue growth over the previous three financial years.[17]
In 2020 Bunnik started Little Windmill Marketing, a spin-off company designed to utilise Bunnik Tours’ resources during the period of travel restrictions due to the Covid-19 pandemic.
Charity work
[edit]Bunnik Tours also has ties to a number of charities, including The Greenmanjaro Foundation, Breakthrough T1D (Walk to Cure Diabetes program), Carry for Kids, Fred Hollows Foundation, Tanzeed, and several community projects in Sri Lanka.[18]
Following the 2004 Boxing Day Tsunami in Sri Lanka, Bunnik Tours raised over $30,000 in relief, and co-founder Frank Bunnik made multiple trips to the country as an aid worker.[19]
Industry awards
[edit]- 2009: Bunnik Tours placed in the Business Review Weekly's Fast 100
- 2012: Received the Business Review Weekly's Private Business Award for Excellence in Customer Service.
- 2012: Marion Bunnik recognised as a finalist in the Telstra Business Women's Awards.
- 2018: Nominated for Escorted Touring Company of the Year at the Australian Travel Industry Awards
- 2019: - Best Tour Operator – International at the AFTA National Travel Industry Awards
- 2022: - Best Tour Operator at the Travel Daily Editors' Choice Awards
- 2024: Fast Movers South Australia Award[20]
References
[edit]- ↑ "Bunnik Tours". Global Journeys. Retrieved 2026-09-23.
- ↑ "Bunnik Tours". Global Journeys. Retrieved 2026-09-23.
- ↑ "Our Story & How Bunnik Came To Be". Bunnik Tours. Retrieved 2026-09-23.
- ↑ "Three decades on: Bunnik hits 30 years, but its story is a longer one". 2025-03-21. Retrieved 2026-09-23.
- ↑ "travelBulletin | All in the family". 2015-11-10. Retrieved 2026-09-23.
- ↑ Travel Weekly Australia (2023-09-25). Travel Weekly TV: Dennis Bunnik, Managing Director at Bunnik Tours. Retrieved 2026-09-23 – via YouTube.
- ↑ "NTIA19 WINNERS: Bunnik says "travellers are growing more sophisticated each year" – Karryon". 2019-07-26. Retrieved 2026-09-23.
- ↑ "travelBulletin | All in the family". 2015-11-10. Retrieved 2026-09-23.
- ↑ "NTIA19 WINNERS: Bunnik says "travellers are growing more sophisticated each year" – Karryon". 2019-07-26. Retrieved 2026-09-23.
- ↑ "General 6". Bunnik Travel. Retrieved 2026-09-23.
- ↑ "BRW Fast 100". Business Review Weekly. 31 (43).
- ↑ "A pyramid of your own". SMH Traveller. 2013-05-03. Retrieved 2026-09-23.
- ↑ "'Truly magical': Tips and memories from one of Australia's most travelled families". www.canberratimes.com.au. 2025-05-17. Retrieved 2026-09-23.
- ↑ "Bunnik wins BRW service gong" (PDF). Travel Daily: 3. 3 September 2012.
- ↑ huntley (2019-07-22). "NTIA 2019 winners revealed!". Travel Weekly. Retrieved 2026-09-23.
- ↑ "2024 Winners". Fast Movers SA. Retrieved 2026-09-23.
- ↑ England, Cameron (29 July 2024). "Travel company our BDO Fast Mover for 2024". The Advertiser.
- ↑ "We Believe In Responsible & Sustainable Tourism". Bunnik Tours. Retrieved 2026-09-23.
- ↑ "Honouring a Legacy: Frank Bunnik receives inaugural Humanitarian Award in Sri Lanka". Bunnik Tours. Retrieved 2026-09-23.
- ↑ "Bunnik Tours Travel Awards & Recognition". Bunnik Tours. Retrieved 2026-09-23.
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