Draft:Biogena
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Last edited by Bearcat (talk | contribs) 14 days ago. (Update) |
| Website | https://biogena.com/ |
|---|
Biogena GmbH & Co KG is an Austrian company based in Salzburg, specializing in the development, production, and distribution of micronutrient supplements. It was founded in 2006 by Albert Schmidbauer.[1][2] The company operates in the field of dietary supplements and related health services.
History
[edit]The history of Biogena trace back to the mid-2000s, when the company partnered with a group of doctors[3] who wanted to use micronutrient supplements as an adjunct to medical therapies. During this initial phase, the products were primarily distributed through direct sales within this network of medical partners.
"Under the entrepreneurial leadership of former business consultant and founder Albert Schmidbauer, the company evolved into an independent enterprise. Starting in 2009, Biogena began expanding through its own network of retail stores[4][5] Since 2022, Biogena has offered various biohacking applications in the “Biogena Plazas” as well as in "Biohacking Labs".[6][7] Additionally, several brands have been established within the company, including a dietary supplement line for pets.[8]
Business model
[edit]According to its own information, Biogena is active in the development, production, and marketing of micronutrient supplements. The products are sold both through its partner network[9]and via own stores and website.
In addition to dietary supplements, the company also offers services in diagnostics, education, and knowledge sharing for both healthcare professionals and individuals interested in health.
Locations and production
[edit]Biogena’s head office is located in Salzburg (Austria)[10][11] The production facilities of Biogena's supplements are outside the city of Salzburg, in Koppl. Parts of the production facility are open to visitors.[12] In addition, their are plans to open another production facility in 2026.[13]
Furthermore, Biogena operates further sites and shops in Austria, Germany, other European countries and the United States of America.[14]
Organization and key figures
[edit]Biogena is organised as a corporate group.[15] The management team consists of Albert Schmidbauer (CEO), Julia Hoffmann (COO), and Stefan Klinglmaier (COO). According to the company it employed over 400 staff in the mid-2020s, .[16] The annual revenue reportedly exceeded 100 million euros for the first time in 2025.
Web links
[edit]References
[edit]- ^ "Biogena 's headquarters is in Salzburg, Salzburg. Biogena generates $5.4M in revenue per employee Biogena has 7 followers on Owler". Retrieved 2026-07-14.
- ^ "Albert Schmidbauer - Founder and Owner @ Biogena - Crunchbase Person Profile". Crunchbase. Retrieved 2026-07-14.
- ^ "Longevity zum Trinken" (in German). 2025-09-29. Retrieved 2026-02-05.
- ^ die Redaktion (2024-07-24). "Biogena-Gründer Schmidbauer: "Wir haben kein einziges Jahr Verlust geschrieben"". brutkasten (in German). Retrieved 2026-02-05.
- ^ ikp PR & Kommunikation. "Meldungsübersicht" (in German). Retrieved 2026-02-05.
- ^ "Erster Biogena Plaza eröffnet in Wien" (in Austrian German). Retrieved 2026-02-05.
- ^ Jakob Steinschaden (2022-11-11). "Biogena Plaza: Biohacking mit Kältekammer und Blutinfusion mitten in Wien". Trending Topics (in German). Retrieved 2026-02-05.
- ^ "Biogena mit Umsatzwachstum von 45 %" (in German). Retrieved 2026-02-05.
- ^ "Longevity zum Trinken" (in German). 2025-09-29. Retrieved 2026-02-05.
- ^ "evi.gv.at | Biogena GmbH & Co KG 5020 Salzburg | Firmenbuch" (in German). Retrieved 2026-02-05.
- ^ "Biogena Group Overview, Address & Contact". Prospeo. Retrieved 2026-07-14.
- ^ Ulli Hammerl (2025-05-07). "Biogena Good Health World". SalzburgerLand Magazin (in German). Retrieved 2026-02-05.
- ^ "Pure Wellness: Interview with COO, Stefan Klinglmair". 2026-04-13. Retrieved 2026-07-14.
- ^ "Biogena auf dem Weg zur Gesundheitsdestination" (in Austrian German). Retrieved 2026-02-05.
- ^ "Biogena Group Invest AG Company Profile ATBIOGENA005". Wiener Börse AG. Retrieved 2026-07-14.
- ^ "Crowdinvesting success story: Biogena". Invesdor. Retrieved 2026-07-14.
Category:Food and drink companies of Austria Category:Companies established in 2006 Category:Companies based in Salzburg