// Workers AI · dad joke modeWhat did Cume say to its date? "You're the sum of my dreams.
In the practice of measuring the size of US commercial broadcasting and newspaper audiences, cume, short for "cumulative audience", is a measure of the total number of unique consumers over a specified period.
The technical definition of cume is restricted by Arbitron, which is now referred to as Nielsen Audio, as requiring a listener to tune in for at least five minutes.[1]
References
[edit]- ↑ "Terms for the Trade". Arbitron. Retrieved 2008-06-30.
External links
[edit]- Arbitron Ratings (official site)
- Nielsen Ratings (official site) Archived 2008-06-23 at the Wayback Machine
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