CleanChoice Energy
 | |
| Industry | Renewable energy, Solar energy, Retail electricity |
|---|---|
| Founded | 2012 |
| Headquarters | Washington, D.C., United States |
| Key people |
|
| Website | cleanchoiceenergy |
CleanChoice Energy is an American energy company that supplies clean energy to consumers and owns and operates solar power facilities.[1][2] The company was founded in 2012 in Washington, D.C., as a retail electricity supplier.[1]
History
[edit]In 2012, the company was founded in Washington, D.C., by Tom Matzzie, as Ethical Electric.[3] In June 2015, the Pennsylvania Attorney General's office filed an assurance of voluntary compliance over the company's direct mail solicitations; the company paid $6,000 and did not admit a violation.[4] In 2016, the company changed its name to CleanChoice Energy.[5] In 2021, CleanChoice Energy’s clean electricity customer base exceeded 200,000 individuals/households.[1]
In May 2020, the Environmental Law & Policy Center filed a complaint against the company at the Illinois Commerce Commission over its marketing disclosures; CleanChoice settled in 2023 for $600,000, including $525,000 to the Illinois Solar for All program, with no admission or finding of wrongdoing.[6][7]
In April 2023, True Green Capital Management acquired a majority stake in the company.[8] The transaction included an equity investment of $100 million to support the company’s ownership, operation, and expansion of its solar projects across multiple states.[1]
In November 2023, CleanChoice Energy acquired a 25.2 MW solar project in Franklin County, Pennsylvania, marking its first fully owned and operated facility. The project, located on a 168-acre site and capable of supplying electricity for approximately 4,500 homes, became interconnected with the PJM electric grid in December 2024.[9]
In October 2024, the company announced the acquisition of its second fully owned and operated solar project located in Kylertown, Pennsylvania, with a planned capacity of 29.42 MW.[10]
In June 2025, CleanChoice Energy announced the acquisition of two solar projects in New York, located in Washington County and Rensselaer County. When completed, the solar projects will generate a combined 54.2 MW of clean electricity.[10][11]
In September 2025, a delegated commissioner of the Massachusetts Department of Public Utilities issued a notice of probable violation, a preliminary step rather than a final determination, proposing a $5.1 million penalty and revocation of the company's Massachusetts license over alleged deceptive marketing and pricing; CleanChoice said it would cooperate with the department, and the proceeding remained pending as of January 2026.[12][13][14]
Services
[edit]As of November 2025, CleanChoice Energy offers retail electricity supply of 100% renewable energy to homeowners and renters in Delaware, Illinois, Massachusetts, New Jersey, New York, Ohio, Pennsylvania, and Washington, D.C.[1] The company sells clean electricity to consumers via renewable energy certificates (RECs).[15]
Scholarship
[edit]In June 2025, CleanChoice Energy launched a scholarship called the Flywheel Future Scholarship. During the first four years of operation for each of its solar projects, the company plans to award a scholarship to a graduating senior from the local school district to support their college or vocational education.[16][17]
References
[edit]- 1 2 3 4 5 Geman, Ben (April 28, 2023). "Firm that sells clean energy to consumers gets $100-million boost". Axios. Archived from the original on February 21, 2024. Retrieved January 26, 2025.
- ↑ Schneider, Ellen (2018-08-02). "Meet the D.C. CEO who's making clean energy easy". Washington Business Journal. Retrieved 2025-10-08.
- ↑ Cardwell, Diane (2014-05-27). "Applying the Lessons of Politics to Green Power (Published 2014)". The New York Times. Retrieved 2025-10-08.
- ↑ "Pennsylvania electric supplier faces legal action over solicitation pieces". Legal Newsline. 2015-06-12. Retrieved 2026-09-02.
- ↑ "Ethical Electric is Now CleanChoice Energy". cleanchoiceenergy.com. Retrieved 2025-10-08.
- ↑ "Environmental Group Files Complaint Against Retail Supplier". EnergyChoiceMatters.com. 2020-06-01. Retrieved 2026-09-02.
- ↑ Kelter, Robert (2023-04-07). "CleanChoice Settlement a Win for Consumers". Environmental Law & Policy Center. Retrieved 2026-09-02.
- ↑ Kennedy, Ryan (2023-04-28). "True Green Capital acquires majority stake in CleanChoice Energy". PV magazine USA. Retrieved 2025-10-08.
- ↑ Petrova, Veselina Ilieva (2023-11-03). "CleanChoice steps up solar strategy with 25-MWp purchase". Renewables Now. Retrieved 2025-10-08.
- 1 2 S. Dev, S. (2025-06-11). "CleanChoice Energy Enters New York With First Two Solar Projects, Expanding Its Clean Energy Footprint In The Region". Solar Quarter. Retrieved 2025-10-09.
- ↑ "CleanChoice Energy Expands Renewable Portfolio With New Solar Projects". Yahoo News. 2025-06-12. Retrieved 2025-10-09.
- ↑ "Mass. regulator alleges 'egregious conduct' by power supplier". WBUR. 2025-09-17. Retrieved 2026-09-02.
- ↑ "Delegated Commissioner Seeks License Revocation, $5 Million Penalty Against Retail Supplier For Alleged Deceptive Practices". EnergyChoiceMatters.com. 2025-09-15. Retrieved 2026-09-02.
- ↑ "Overcharged: Mass. consumers say energy supplier is 'soaking' them with high bills". The Boston Globe. 2026-01-15. Retrieved 2026-09-02.
- ↑ Jones, Benji. "Inside the opaque $6 billion market for renewable-energy 'certificates,' where dozens of companies buy and sell the right to call your electricity clean". Business Insider. Retrieved 2025-12-02.
- ↑ Evans, Corrin (2025-06-11). "Student recognized with CleanChoice Energy scholarship". The Courier Express. Retrieved 2025-10-08.
- ↑ Reeser, Janis (2025-06-09). "CleanChoice Energy gives $5K boost to Franklin County grad". Public Opinion. Retrieved 2025-10-08.