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// Workers AI · dad joke modeWhat did Canada Beef say to the bun? "Lettuce meat.

From Wikipedia, the free encyclopedia

Canada Beef, formerly the Beef Information Centre,[1] is a Canadian trade and marketing organization.[2]

History

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In 2008, the BIC teamed up with the Canadian Cattlemen's Association and the Canadian Pork Council to disseminate information at the height of the WTO trade dispute over the mandatory country-of-origin labeling (mCOOL) rules.[1]

The beef export trade of Canada was the world's eighth biggest in 2013, with annual shipments of $22.9bn.[3]

The beef industry was, at least in 2015, the largest sector of the Canadian food manufacturing industry.[3]

Canada Beef funded the Canadian Beef Centre of Excellence in Calgary, Alberta. The Centre was opened in March 2015 after a nine-month construction. It serves as a marketing and food education centre, with a demonstration kitchen, a full-HACCP "fabrication room" and broadcast capabilities.[3]

In July 2019, Canada Beef received a $5.3 million subsidy from the Trudeau government "in order to grow sales internationally, in part by boosting foreign consumer confidence in Canada's product".[2]

In March 2025, Canada Beef launched the Best Canadian Beef Dishes Contest, a nationwide competition encouraging diners to nominate their favourite beef dishes at local restaurants. The winning restaurant will receive a prize valued at CAD 5,000.[4]

Leadership

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In July 2019, Michael Young was president of Canada Beef.[2]

Funding

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The organization is funded by virtue of the Canadian Beef Cattle Check-Off.[5][6]

See also

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References

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  1. 1 2 "WTO Disputes". The Canadian Cattlemen's Association. May 2015. Archived from the original on 2020-05-05. Retrieved 2020-05-12.
  2. 1 2 3 "Feds announce $8.3M in support for beef industry amid standoff with China". Global News. 10 July 2019.
  3. 1 2 3 "Canadian Beef Centre of Excellence, Alberta". Verdict Media Limited. Food Processing Technology. March 2015.
  4. ↑ "Canada Beef Launches the Best Canadian Beef Dishes Contest". Retrieved March 19, 2025.
  5. ↑ "Producer". Canada Beef. Retrieved 12 May 2020.
  6. ↑ "ABOUT US". CDCRMDPA. Retrieved 12 May 2020.
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