// Workers AI · dad joke modeWhat did "Buy Me Once" say to the store? You only need to buy into me.
| Available in | English |
|---|---|
| Founder | Tara Button |
| Website | www.buymeonce.co.uk |
| Launched | 2016 |
Buy Me Once is an online shopping website offering sustainable and durable consumer goods. The website was founded in 2016 by former advertising executive Tara Button, inspired by the durability and design of a Le Creuset cooking pot she had received.[1] The original website incorporates United States and United Kingdom domains and stocks now more than 2,000 products.
Objective
[edit]The aim of the site is to encourage people to "Love Things That Last" [2] and to change human behaviour from short-term throwaway buying to longer term, mindful buying.[3] Buy Me Once also did a raise through Crowdcube of £550k in 2019[4] with an investment from the Green Angel Syndicate,[5] a network of smart investors who are committed to the transition to a greener economy.
Publications
[edit]In 2018 HarperCollins published A Life Less Throwaway (ISBN 978-0008217716), a book by Button promoting the idea of "mindful curation" and her website. This book was also published in the US in June 2018 by Penguin Random House.[6] More recently, the founder and CEO Tara Button was featured in the last ever print issue of Marie Claire as one of their "Future Shapers".[7]
References
[edit]- ↑ Tucker, Eleanor (3 January 2016). "The rise of 'buy me once' shopping". The Telegraph. Retrieved 26 June 2018.
- ↑ Somerville, Madeleine (16 February 2016). "Buy Me Once: the online shop for stuff that lasts, from T-shirts to tweezers". the Guardian. Retrieved 26 June 2018.
- ↑ January 2020, Lucy Moore | 19. "Tara Button discusses BuyMeOnce and her accompanying book A Life Less Throwaway". www.femalefirst.co.uk. Retrieved 19 April 2020.
{{cite web}}: CS1 maint: numeric names: authors list (link) - ↑ "BuyMeOnce successfully raised £300,000 - Jun 2019". www.crowdcube.com. Retrieved 19 April 2020.
- ↑ "Green Angel Syndicate buys into BuyMeOnce | UK Business Angels Association (UKBAA)". 5 August 2019. Retrieved 19 April 2020.
- ↑ "A Life Less Throwaway by Tara Button: 9780399582516 | PenguinRandomHouse.com: Books". PenguinRandomhouse.com. Retrieved 19 April 2020.
- ↑ Drax, Stephanie (24 October 2019). "FoundHer: Tara Button, BuyMeOnce". Storytellhers. Retrieved 19 April 2020.
External links
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