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// Workers AI · dad joke modeWhat did Blue Startups say to investors? "We're a blue-chip off the old block.

From Wikipedia, the free encyclopedia
Blue Startups
TypePrivate
IndustryVenture Accelerator
FoundedSeptember 1, 2012; 14 years ago (2012-09-01)
FounderHenk Rogers
Maya Rogers
Chenoa Farnsworth
Headquarters,
ServicesAssisting in business growth
Websitebluestartups.com

Blue Startups is a venture accelerator based in Honolulu, Hawaiʻi, United States. Founded in 2012 by entrepreneur Henk Rogers, his daughter Maya Rogers, and venture capitalist Chenoa Farnsworth, the accelerator supports early-stage technology companies with mentorship, investment, and access to global networks.[1] It is frequently cited as one of the "Top 20 Accelerators in the U.S.".[2]

History

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Blue Startups was launched in 2012 to help diversify Hawaiʻi’s economy beyond tourism and defense.[3] Henk Rogers, best known for bringing Tetris to Nintendo, teamed with Chenoa Farnsworth, a longtime investor in Hawaiʻi, and Maya Rogers to create the accelerator.[1]

The accelerator has been recognized in TechCrunch accelerator rankings and receives public-private support from the State of Hawaiʻi through the Hawaiʻi Technology Development Corporation.[2]

Program

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Blue Startups runs a cohort program of 12 weeks for up to 10 companies per session.[1] Founders receive seed funding, co-working space, mentorship, investor introductions, and access to a network of more than 250 mentors across Asia and the U.S.[1]

Each cohort culminates in Demo Days in Honolulu and Silicon Valley, where startups pitch to investors.[1] The accelerator also runs cultural immersion activities, workshops, and investor mixers.[3]

Focus

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The accelerator is sector-agnostic but emphasizes:

  • Software and internet companies
  • Travel and tourism technology
  • Gaming and creative media
  • "East Meets West" – Startups that operate between Asia and the United States on both sides of the Pacific
  • Ocean (i.e., oceanography, aquaculture, and other ocean-related technologies)

Blue Startups has a goal of 50% gender diversity in its cohorts, meaning that half of cohort companies are founded by women.[3]

Notable alumni

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Since its founding, Blue Startups has invested in dozens of companies. Notable alumni include:

  • Volta Charging, an electric vehicle charging company that went public on the New York Stock Exchange in 2021.[4][5]
  • Flowater, water refill stations with advanced purification.[6]
  • dataplor, the leading provider of global location intelligence.[7]
  • Instant Teams, a staffing platform for military spouses.[8]

Collectively, portfolio companies have raised more than US$500 million in follow-on funding.[1]

Events and community

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Blue Startups hosts the annual East Meets West Conference, launched in 2015, which brings together investors and entrepreneurs from Asia, Hawaiʻi, and North America.[1] It also participates in Honolulu Tech Week and organizes local mentorship and networking events.[9]

Leadership

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  • Chenoa Farnsworth – Co-founder and Managing Partner, venture capitalist.[3]
  • Henk Rogers – Co-founder, entrepreneur, and clean energy advocate.[1]
  • Maya Rogers – Co-founder, CEO at the Tetris Company.[1]

References

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  1. 1 2 3 4 5 6 7 8 9 "Blue Startups". Blue Startups. Retrieved 24 September 2025.
  2. 1 2 "Accelerator & Small Business Training Programs". Hawaiʻi Technology Development Corporation. Retrieved 24 September 2025.
  3. 1 2 3 4 "3 Women-led Accelerators Are Funding the Next Generation of Hawaii Entrepreneurs". Hawaiʻi Business. 2019. Retrieved 24 September 2025.
  4. ↑ "Volta goes public! Officially VLTA on NYSE". Blue Startups Blog. 2021. Retrieved 24 September 2025.
  5. ↑ "Volta Charging". Wikipedia. Retrieved 24 September 2025.
  6. ↑ "FloWater just raised $15 million to put bottled water out of business". Techcrunch. 2019. Retrieved 24 September 2025.
  7. ↑ "Cohort 10 Alumni dataplor Raises $20.5M Series B to Fuel Global Expansion". Blue Startups. 2025. Retrieved 24 September 2025.
  8. ↑ "Instant Teams connects military spouses with remote work". Military Times. 2021. Retrieved 24 September 2025.
  9. ↑ "New tech projects happening with Blue Startups Accelerator". HI Now Daily. 2024. Retrieved 24 September 2025.
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