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Amiri

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From Wikipedia, the free encyclopedia

AMIRI
TypePrivate
IndustryFashion
Founded2014; 12 years ago (2014)[1]
FounderMike Amiri
HeadquartersLos Angeles, California, U.S.
Number of locations
195 stores worldwide (2026)
Key peopleAdrian Ward-Rees (CEO)
ProductsClothing
Footwear
Revenue$300 million (2025)
OwnerMike Amiri (majority)
OTB Group (minority)[2]
Websiteamiri.com

Amiri[a] (stylized in all caps) is an American luxury fashion house founded in 2014 by Mike Amiri and is headquartered in Los Angeles, California, U.S. The current CEO of Amiri is Adrian Ward-Rees, who was appointed as CEO on April 1, 2023.[3] According to Vogue, Amiri reported $300 million in revenue in 2025.[4]

Amiri is available in over 160 retailers worldwide, including Bergdorf Goodman in New York, Neiman Marcus in Beverly Hills, Galeries Lafayette in Paris, Selfridges and Harrods in London, Harvey Nichols in Dubai, and Lane Crawford in Hong Kong and mainland China. As of 2023, Amiri has standalone flagship stores in Beverly Hills, New York, Las Vegas, Miami, Chicago, Houston, Atlanta, New Delhi, Shanghai, Tokyo, Nanjing, and Dubai.[5]

History

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Amiri was founded in 2014 by Iranian-American fashion designer Mike Amiri.[6] Mike Amiri credited Barneys New York with supporting the brand in its early stages.[7]

In 2018, Amiri showed for the first time at Paris Fashion Week.[8] The brand has presented bi-annual collections in Paris each year. Vogue Runway has noted that the brand's presence at Paris Fashion Week indicates its presence in the global luxury market.[9] In February 2022, Amiri presented a runway show in Los Angeles in collaboration with the contemporary American artist, Wes Lang.[10]

In 2019, OTB Group, founded by Renzo Rosso, acquired a minority stake in Amiri.[11] In 2020, Amiri opened its first flagship store on Rodeo Drive, Beverly Hills.[12]

In 2021, Amiri launched the Amiri Prize, an initiative to support emerging fashion designers.[citation needed] The inaugural prize winner was Philadelphia-based fashion brand Lou Badger.[13] The winner of The Amiri Prize in 2023 was the South African designer Lukhanyo Mdingi.[14]

On April 1, 2023, Amiri appointed Adrian Ward-Rees, the former senior vice president at Burberry and managing director of Dior Menswear, as chief executive officer.[15]

On January 9, 2026, it was announced that Japanese singer Yuta Jinguji, from the group Number i was appointed as Amiri's new global ambassador. Regarding his appointment as ambassador, Jinguji commented, "Fashion is a passion of mine, and also a powerful means of communication as a performer. Style is always a reflection of who I am, a way to express my individuality, creativity, and identity. I am very much looking forward to working alongside Amiri, a brand I have loved dearly, and Mike Amiri, whom I respect, as a global ambassador."[16][17]

Notes

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  1. ↑ Persian: امیری

References

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  1. ↑ Bhattacharji, Alex (June 21, 2019). "Mike Amiri, L.A.'s rock 'n' roll designer, now struts on a global stage". Los Angeles Times. Retrieved September 4, 2026.
  2. ↑ "Renzo Rosso's OTB Invests in Amiri". The Business of Fashion. June 3, 2019. Retrieved September 4, 2026.
  3. ↑ Leitch, Luke (January 23, 2025). "How Mike Amiri is building a fashion house for the 22nd century". Vogue. Retrieved September 4, 2026.
  4. ↑ Leitch, Luke (January 23, 2025). "How Mike Amiri is building a fashion house for the 22nd century". Vogue. Retrieved September 4, 2026.
  5. ↑ "Retail Locations". Amiri. Retrieved December 28, 2023.
  6. ↑ Cowen, Trace William. "Mike Amiri Shares Documentary on Brand's Spring/Summer 2020 Show in Paris". Complex. Retrieved December 28, 2023.
  7. ↑ Schneier, Matthew (October 2019). "What Went Wrong at Barneys? How a New York shopping paradise went big, then bankrupt". The Cut.
  8. ↑ Muret, Dominique; Mira, Nicola (January 23, 2018). "Amiri and Ambush among bright new names at Paris Men's Fashion Week". FashionNetwork.com. Retrieved December 28, 2023.
  9. ↑ "Amiri Spring 2020 Menswear Collection". Vogue. June 20, 2019. Retrieved December 28, 2023.
  10. ↑ Meter, William Van (September 22, 2022). "Artist Wes Lang Lends a Gothic, Graphic Hand to Amiri's Fall 2022 Collection". Artnet News. Retrieved December 28, 2023.
  11. ↑ "Renzo Rosso's OTB Invests in Amiri". The Business of Fashion. June 3, 2019. Retrieved December 28, 2023.
  12. ↑ Moore, Booth (September 24, 2020). "Inside Amiri's First Flagship on Rodeo Drive in Beverly Hills". Women's Wear Daily. Retrieved May 15, 2025.
  13. ↑ "Mike Amiri on His Award & The Inaugural Recipient". cfda.com. June 24, 2021. Retrieved December 28, 2023.
  14. ↑ Benissan, Ezreen (October 30, 2023). "Lukhanyo Mdingi Wins the 2023 Amiri Prize". Vogue. Retrieved May 15, 2025.
  15. ↑ Belgum, Deborah (March 15, 2023). "Los Angeles Luxury Brand Amiri Appoints New CEO Who Comes From Burberry". Women's Wear Daily. Retrieved December 28, 2023.
  16. ↑ "Number_i 神宮寺勇太が「アミリ」のグローバルアンバサダーに就任アーティストとして唯一無二の存在感を放つ神宮寺さんが「アミリ」の新たな顔に。". Elle Japan (in Japanese). January 8, 2026. Archived from the original on January 10, 2026. Retrieved January 10, 2026.
  17. ↑ "Amiri Signs Yuta Jinguji of Number_i as Global Ambassador". Woman's Wear Daily. January 8, 2026. Archived from the original on January 10, 2026. Retrieved January 10, 2026.
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