London and Partners
| Abbreviation | L&P |
|---|---|
| Formation | 1 April 2011 |
| Founder | Mayor of London |
| Location |
|
Region served | London |
Official language | English |
Board Chairman | Howard Dawber |
Chief Executive Officer | Laura Citron |
Parent organisation | Greater London Authority |
| Subsidiaries | Visit London |
| Budget | £12,000,000 |
| Website | www |
London & Partners (L&P) is a promotion agency of the Greater London Authority.[1]
History
[edit]It was set up by the mayor of London, Boris Johnson, on 1 April 2011.[2] London and Partners replaced Visit London, Think London and Study London, which had been three separate bodies promoting London to tourists, businesses for inward investment, and international students respectively.[1] London and Partners also inherited staff from overseas offices of the GLA.[1]
Governance
[edit]London and Partners is a not-for-profit private company limited by guarantee.[3] The board chairman is Howard Dawber.[4] The chief executive officer is Laura Citron.[5]
Campaigns
[edit]L&P has taken representatives of businesses on the trade missions of thee Mayor of London.[6]
As of 2026, L&P has a budget of approximately £7,000,000.[7]
References
[edit]- 1 2 3 Sherwood, Bob (31 March 2011). "Single tourism body to promote London". The Financial Times. Retrieved 15 August 2026.
- ↑ "About London & Partners".
- ↑ "London & Partners – showcasing London as the best city to visit, invest and study in | Greater London Authority". Archived from the original on 31 March 2014. Retrieved 23 November 2014.
- ↑ Frank-Keyes, Jessica (18 December 2023). "Sadiq Khan appoints ex-Canary Wharf director as deputy mayor for business". City AM. Retrieved 31 August 2026.
- ↑ "Our board".
- ↑ Mercer, Karl (20 July 2025). "Mayor's African message: London is open to trade". BBC News. Retrieved 31 August 2026.
- ↑ Neves, Miguel (25 June 2026). "London & Partners Faces Cuts, Lands $9.4M Anti-Disinformation Campaign". Skift Meetings. Retrieved 31 August 2026.