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// Workers AI · dad joke modeWhat did R-kioski say to its rival? "You can't kiosk me out

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Reitan Convenience Finland Ltd.
FormerlyR-kioski Oy
TypePrivate
Founded1910 (Reitan Convenience Finland Ltd.: 2011)
Headquarters,
Finland
Number of locations
  • 270 (Finland 2026)
  • 91 (Estonia 2025)
Area served
  • Finland
  • Estonia
Key people
  • Niklas Lilius (CEO)
Products
  • Retail
Revenue
  • 221 M (2024)
OwnerReitan Convenience
ParentReitan Group
Websitewww.reitanconvenience.fi

R-kioski is a chain of convenience stores that are run by Reitan Convenience Finland Ltd. which belong to the Reitan Group. There are around 270 R-kioski stores across Finland as of 2026.[2] R-kioski's focus is on selling take-away food and drinks but they also provide services such as the various "Veikkaus" lottery games (and in most stores, slot machines), prepaid SIM cards, postal and parcel services, as well as the sale of public transport tickets. Most stores are also able to sell national rail and bus transport tickets.

The company slogan is "Tekee hetkessä hyvää" (makes good in a moment).

History

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Elielinaukion R-kioski 2025

The company dates back to 1910. The business was originally conceived by several major Finnish publishing houses as a newsagent for railway stations ("Rautakirja" was itself shortened from "Rautatiekirjakauppa" which translates to "railway bookshop"). It was later extended to other venues and products. The name R-kioski was adopted in 1958.

On 5 March 2012, it was announced that the Reitan Group bought R-kioski from Sanoma for roughly 130 million euros. The group had been working on the purchase for a decade, but previous negotiations had stranded as R-kioski had demanded a merger where they owned 51 percent. The purchase brought the Reitan Group to 2,500 kiosk outlets, making it the second-largest kiosk group in Europe.[3][4] The company also previously operated in Romania between 2008 and 2011, but sold its operations to R-kioski Romania CEO Dan Vasile in April 2011. The name R-kioski was to be abandoned in Romania after a grace period following the corporate acquisition.[5]

In October 2021, R-kioski opened its first automated convenience store called R-kioski Go! in front of the Viikki Campus of the University of Helsinki.[6] In June 2023, R-Kioski moved its head office to the Alberga Business Park in the Leppävaara district of Espoo.[7]. As of September 2025 the CEO of the company has been Niklas Lilius. [8] The company changed its name from R-kioski Oy to Reitan Convenience Finland Oy 18.5.2026.

Former company slogans include "Kaiken lisäksi lähellä" (To top it off, it's near by), "Äkkiä R-kioskille" (Swiftly to R-kioski), "R-kioskilla kaikki käy" (We accept everything at R-kioski or Everyone visits R-kioski) and "R-Kioski — Sellaisena kuin sinä haluat" (R-Kioski — as you want it). The newest slogan "Tekee hetkessä hyvää" was adopted in 2024.

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References

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  1. https://www.kauppalehti.fi/yritykset/yritys/rkioski+oy/2404400-8
  2. R-kioski yritys 2017.
  3. Reuters 2011.
  4. Dagens Næringsliv 2012.
  5. Talouselämä 2011.
  6. "R-kioski avaa ensimmäisen miehittämättömän kioskin Helsingin Viikkiin / R-kioski".
  7. https://www.aamuposti.fi/paikalliset/6823046
  8. "Tukiorganisaatio / R-kioski". R-Kioski (in Finnish). Retrieved 2025-12-19.

Notes

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