// Workers AI · dad joke modeWhat did the Meat N' Bone say? It had a rib-tickling issue.
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| Type | Private |
|---|---|
| Industry | Food retail |
| Founded | 2018 in Miami, Florida, U.S. |
| Founders | Luis Mata Gabriel Llaurado German Vollbracht |
| Headquarters | Miami, Florida , U.S. |
Number of locations | 7 butcher shops (2026) |
Area served | United States |
| Products | Beef, pork, poultry, seafood and game meats |
| Website | meatnbone |
Meat N' Bone is an American online butcher and meat retailer based in Miami, Florida. Founded by Luis Mata, Gabriel Llaurado and German Vollbracht, the company sells beef, pork, poultry, seafood and game meats through its website and a chain of retail shops in Florida, and specializes in Wagyu and dry-aged beef.[1][2] It also operates restaurants in Coral Gables and Hallandale Beach.[3][4][5]
The business began as an online store in 2018, run from the back of a restaurant in Miami, and opened its first storefront the following year.[1][4] By 2026 it operated seven butcher shops, two restaurants and a café, and reported a catalogue of more than 400 products.[2]
History
[edit]Founding and online launch
[edit]Luis Mata, who at the time worked as a finance executive, and Gabriel Llaurado, who came from a computer science background, were among a group of friends in Miami who held regular weekend cookouts and were dissatisfied with the beef available from local markets and online retailers.[1][2] Along with a third friend, German Vollbracht, the team began developing the business around 2016–2017, studying the meat trade, contacting large distributors and visiting slaughterhouses in the Midwest, before assembling a supply network of about 35 farms, mainly in that region, together with suppliers in Australia and Japan.[1][6]
The online shop launched in March 2018 and initially operated from a small space at the back of a Peruvian restaurant.[1][4][6] Writing in Miami New Times in September 2019, Zachary Fagenson reported that the business had shipped to more than 2,000 customers and had opened a small storefront on Coral Way about five months earlier, where staff guided customers through the range.[1] Reviewing the shop for The Infatuation in October 2020, Ryan Pfeffer described its product range and noted a footprint that by then included the Coral Way and Coral Springs locations, with a Pinecrest storefront planned.[7] The company opened a combined headquarters and flagship shop at 2229 Coral Way in Miami in 2021.[8][2]
During the COVID-19 pandemic, Meat N' Bone was cited by The Washington Post in May 2020 as one of a number of smaller, farm-connected meat sellers that customers turned to as large-scale supply chains were disrupted, with the paper noting the company's national shipping.[9]
Expansion
[edit]Meat N' Bone opened additional Florida shops over the following years, including outlets in Florida in Pinecrest, Coral Springs and Wellington.[10] A store in Tampa opened in 2024, stocking more than 300 products alongside cookware, spices and salts,[11] and a shop in the Audubon Park district of Orlando followed in January 2025, which Orlando Business Journal reported was the company's seventh Florida location.[12][13] By April 2026 Miami New Times reported that the company ran seven butcher shops, two restaurants and a café, and that its range had grown from about 40 products at launch to more than 400, spanning beef, pork, poultry, seafood and game.[2]
The company developed a twelve-level system for grading the meat it sells, which it later trademarked.[2]
2024 fire
[edit]On December 19, 2024, a fire broke out at the company's Coral Way premises in Miami, which housed both a shop and its offices. Miami-Dade Fire Rescue contained the blaze, which investigators believed was most likely electrical in origin. The fire began in an employee building, which was extensively damaged during the company's busiest trading period.[14] Staff moved inventory into a neighbouring business, Cana Wine Shop, which was then preparing to open, and resumed trading from the temporary space about 30 hours after the fire; other nearby businesses assisted with the move and with electricity.[14]
Motorsports sponsorship
[edit]In 2024, Meat N' Bone entered a broader sponsorship relationship with NASCAR Cup Series team Rick Ware Racing and driver Kaz Grala.[15] The company's branding first appeared as primary sponsor of Grala's No. 15 Ford Mustang Dark Horse at the Cup Series race at New Hampshire Motor Speedway in June 2024, its first race as the car's primary sponsor.[16][17] Meat N' Bone was again listed as primary sponsor of the No. 15 at several further Cup Series races that season, including at Darlington, Watkins Glen, Bristol, the Charlotte Motor Speedway Roval, Homestead-Miami, Martinsville and the season finale at Phoenix, and appeared as a co-branded sponsor alongside Remixers.com at the Chicago Street Race.[18][19] Beyond the car itself, the company promoted the partnership with trackside pop-ups and food sampling at race weekends.[15]
Restaurants
[edit]The company opened a restaurant, the Wagyu Bar, next to its Coral Way shop; Miami New Times dates the opening to 2021.[2] Reviewing it for The Infatuation in April 2021, Ryan Pfeffer described a small, bright dining room and a menu that ran to a $180 Wagyu tomahawk and a $225 olive-fed Wagyu ribeye.[20] A later Miami New Times report on the restaurant noted a menu of more than 35 cuts of steak under chef Chucho Rojas.[10] Eater Miami has also included the Wagyu Bar in a roundup of the city's steakhouses, describing its Wagyu selection and ties to the butcher shop.[21]
In April 2026 the Wagyu Bar moved to 4019 South Le Jeune Road in Coral Gables, into premises previously occupied by the Italian restaurant Caffe Vialetto, with about 70 seats and a 16-seat private dining room.[2][22][5] Reviewing the new location for Coral Gables Magazine in June 2026, Andrew Gayle described an "unpretentious" room and a steak list running from a $35 New York strip to a $320 Japanese Kobe A5 ribeye, and praised the seasonal grilled vegetables and bone marrow, while questioning the site's roadside setting and access.[3] The Miami Herald likewise covered the move from the original Coral Way space into the former Caffe Vialetto site.[5] The original Coral Way premises were converted into Meat N' Bone Kitchen, an all-day café and shop.[2][3][5]
A second restaurant opened in Hallandale Beach. The Sun Sentinel reported in September 2024 that Mata, Llaurado and business partner Manuel Guevara were opening the high-end steakhouse, whose menu included a $600 Wagyu prime rib.[4] The restaurant took part in the 2026 Dine Out Lauderdale promotion, when the company's director of food and beverage operations, JP Abbas, told Local 10 that dishes ranged from about $20 to $300.[23]
Operations
[edit]Meat N' Bone ships nationally as well as selling through its Florida shops, and by 2026 reported particular demand in California, Texas and New York.[2] Its range includes Japanese A5 Wagyu, domestic Wagyu from Colorado, dry-aged beef, Ibérico pork, lamb from Australia and game.[2][24][25] Wine Enthusiast has listed the company among U.S. sources for authentic Japanese Wagyu.[26] In 2021 the company sold a steak dry-aged in rum, which InsideHook covered as an unusual application of the technique.[27] Food & Wine named Meat N' Bone among its recommended online meat retailers, highlighting its seafood selection, Miami base and nationwide shipping; the New York Post has separately included the company in a roundup of meat-delivery services.[28][29]
References
[edit]- 1 2 3 4 5 6 Fagenson, Zachary (September 3, 2019). "Two New Meat Shops on Coral Way Promise Better Beef". Miami New Times. Retrieved September 30, 2026.
- 1 2 3 4 5 6 7 8 9 10 11 Muslera, Michelle (April 20, 2026). "Miami Butcher Shop Quietly Builds a Premium Meat Empire". Miami New Times. Retrieved September 30, 2026.
- 1 2 3 Gayle, Andrew (June 15, 2026). "Upping the Steaks". Coral Gables Magazine. Retrieved September 30, 2026.
- 1 2 3 4 Valys, Phillip (September 21, 2024). "The Wagyu House, new steakhouse firing up $600 Wagyu prime rib and high-end meats, opening in Hallandale Beach". South Florida Sun Sentinel. Retrieved September 30, 2026.
- 1 2 3 4 Ogle, Connie (April 16, 2026). "This beloved Gables Italian spot closed. Now, a familiar steakhouse is moving in". Miami Herald. Retrieved September 30, 2026.
- 1 2 DeSimone, Mike; Jenssen, Jeff (June 29, 2021). "Three Friends Find Success With Online Butcher Shop Meat N Bone". Forbes. Archived from the original on December 8, 2023. Retrieved September 30, 2026.
- ↑ Pfeffer, Ryan (October 13, 2020). "Meat N' Bone". The Infatuation. Retrieved September 30, 2026.
- ↑ "Form C/A: Meat N' Bone by The Butcher's Fund, Inc". U.S. Securities and Exchange Commission. January 30, 2025. Retrieved September 30, 2026.
- ↑ Carman, Tim (May 23, 2020). "The meat industry's supply chain is failing, but these smaller farms can still meet your needs". The Washington Post. Retrieved September 30, 2026.
- 1 2 Kurtz, Theresa (January 16, 2024). "Meat N' Bone Opens Wagyu Bar on Coral Way". Miami New Times. Retrieved September 30, 2026.
- ↑ Saunders, Kathy (August 24, 2024). "Meat N' Bone's new Tampa storefront is a meat mecca with 300-plus products". Tampa Bay Times. Retrieved September 30, 2026.
- ↑ Mac, Alastair (January 3, 2025). "South Florida's Meat N' Bone opening new 'Butcher's Boutique' in Audubon Park". Gotta Go Orlando. Retrieved September 30, 2026.
- ↑ Fraser, Trevor (February 4, 2025). "'Elevated' butcher shop headed to trendy district". Orlando Business Journal. Retrieved September 30, 2026.
- 1 2 Lopez-Alvar, Nicole (January 10, 2025). "Fire Razed a Coral Way Butcher Shop. Neighbors Wouldn't Let It Close". Miami New Times. Retrieved September 30, 2026.
- 1 2 Engle, Greg (December 6, 2024). "Turning Wagyu Dreams Into Reality Thanks To NASCAR Fans". Forbes. Archived from the original on December 17, 2024. Retrieved September 30, 2026.
- ↑ Wolkin, Joseph (June 18, 2024). "Kaz Grala Sees Substantial Growth In 2024 With Rick Ware Racing". Forbes. Retrieved September 30, 2026.
- ↑ "Meat N' Bone sponsoring Kaz Grala at New Hampshire". Jayski's Silly Season Site. NASCAR. June 20, 2024. Retrieved September 30, 2026.
- ↑ "No. 15 Rick Ware Racing Team News (2024 sponsor schedule)". Jayski's Silly Season Site. NASCAR. Retrieved September 30, 2026.
- ↑ "Paint Scheme Preview: 2024 New Hampshire". NASCAR.com. Retrieved September 30, 2026."Paint Scheme Preview: 2024 NASCAR Championship Weekend". NASCAR.com. Retrieved September 30, 2026."Paint Scheme Preview: 2024 Chicago Street Race". NASCAR.com. Retrieved September 30, 2026.
- ↑ Pfeffer, Ryan (April 29, 2021). "The Wagyu Bar". The Infatuation. Retrieved September 30, 2026.
- ↑ "Miami's 14 Best Steakhouses". Eater Miami. Retrieved September 30, 2026.
- ↑ Miranda, Alex (May 14, 2026). "Taste some mouthwatering steaks at The Wagyu Bar's new location in Coral Gables". WSVN. Retrieved September 30, 2026.
- ↑ Frazier, Alexis (August 28, 2026). "Dine Out Lauderdale returns with deals at more than 170 restaurants across Broward". Local 10 News. Retrieved September 30, 2026.
- ↑ Pfeffer, Ryan; Otazo, Virginia (May 3, 2023). "The Best Butcher Shops In Miami". The Infatuation. Retrieved September 30, 2026.
- ↑ "Robb Recommends: This Fast-Cooking, 'Secret' Cut of Pork Is a Weeknight Gourmet's Dream". Robb Report. Retrieved September 30, 2026.
- ↑ Bernstein, Nils (January 3, 2023). "A Starter Guide to Wagyu Beef". Wine Enthusiast. Archived from the original on March 31, 2025. Retrieved September 30, 2026.
- ↑ Bleier, Evan (October 20, 2021). "The Simple, Slightly Sweet Joys of a Dry-Aged Rum Steak". InsideHook. Retrieved September 30, 2026.
- ↑ Horn, Jason. "The Best Places to Order Wagyu, Ibérico, and Other Restaurant-Quality Meats Online". Food & Wine. Retrieved September 30, 2026.
- ↑ "19 best meat delivery services, boxes and subscriptions". New York Post. Retrieved September 30, 2026.