// Workers AI · dad joke modeWhat did Pental say to the wall? "You're penned in
(Redirected from Symex)
 | This article needs to be updated. (July 2016) |
| Formerly | Symex Holdings Limited (until 2013) |
|---|---|
| Type | Public |
| ASX: PTL (formerly ASX: SYM as Symex) | |
| Industry | Consumer goods, household chemicals |
| Founded | 1954 (Pental soap business, Shepparton) 29 August 2000 (Symex Holdings, ASX listing) |
| Fate | Consumer products business divested to DuluxGroup in November 2023; parent entity renamed Prestal Holdings Limited |
| Successor | Selleys (consumer brands and Shepparton facility) Prestal Holdings Limited (parent entity) |
| Headquarters | , |
Area served | Australia, New Zealand, Asia |
| Products | Soap, bleach, firelighters, laundry detergent, dishwashing liquid, toothpaste, fabric softener |
| Website | pental |
Pental Limited is an Australian manufacturer of household chemicals and cleaning products, and a publicly listed company on the Australian Stock Exchange.[1]
Formerly known as Symex,[2] it manufactures, imports, distributes and exports many brands including:[3]
- AIM Toothpaste
- Country Life Soap
- Hillmark
- Huggie Fabric Softener
- Janola
- Jiffy Firelighters
- Little Lucifer Firelighters
- Lux Pure Soap Flakes
- Martha Gardener Country Homestead Wool Mix
- Softly laundry care
- Sunlight bar soap and dishwashing liquid
- Velvet soap bar soap and dishwashing liquid
- White King household bleach
- Procell ANZ
- Bondi Beach Soap
- Duracell
Pental acquired the Bondi Beach soap brand in 2021.[4]
On September 13, 2023, Pental's core brands, except for Duracell and Bondi Beach soap, were bought by Dulux-Selleys Group.[5]
See also
[edit]
References
[edit]- ↑ "Pental shares surge after signing deal to sell consumer products division to Selleys". 14 September 2023.
- ↑ LaFrenz, Carrie (7 January 2013). "Symex turns a new leaf as Pental". Financial Review. Archived from the original on 8 July 2016. Retrieved 6 January 2023.
- ↑ "Pental Brands - White King, Sunlight, Country Life, Velvet, Huggie, Jiffy and more".
- ↑ Geoff, Adams (21 January 2026). "Pental goes natural premium! - The Shepparton Adviser". Retrieved 27 January 2026.
- ↑ Pental Corporation (13 September 2023). "ASX Announcement" (PDF). Retrieved 27 January 2026.
{{cite web}}: CS1 maint: url-status (link) - ↑ "Exciting announcement equals new era for Pental - the Shepparton Adviser".
External links
[edit]- Official website
- http://www.ethical.org.au/company/?company=3166
- http://www.investsmart.com.au/shares/asx/SYMEX-HOLDINGS-LIMITED-SYM.asp
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