KMRK-FM

KMRK-FM
Programming
Odessa, Texas United States
Broadcast area	Midland-Odessa
Frequency	96.1 MHz
Branding	Hot Country 96.1
Format	Country
Affiliations	Premiere Networks
Ownership
Owner	ICA Communications, I Ltd. (ICA Radio Midland-Odessa License, LLC)
Sister stations	KCHX, KCRS-FM/AM, KFZX
History
First air date	1991
Technical information^[1]
Licensing authority	FCC
Facility ID	41856
Class	C1
ERP	27,500 watts
HAAT	289 meters (948 ft)
Links
Public license information	Public file LMS
Webcast	Listen live
Website	hotcountry96.com

KMRK-FM (96.1 MHz, "Hot Country 96.1") is a radio station that serves the Midland–Odessa metropolitan area with country music. The station is owned by ICA Communications, who acquired this station and its sister stations for $3 million in 2010 from Gap Broadcasting.^[2] Gap had acquired the many stations, including this one, from Clear Channel Communications in 2007. One of the first announcements was that KMRK would broadcast the Midland RockHounds' entire 2010 season.

Its studios are located at the ICA Business Plaza on East Eighth Street in Odessa, just east of downtown, and its transmitter is located in Gardendale, Texas.

History

[edit]

The station was a Tejano outlet from 1993 until it flipped to Rhythmic contemporary in 2000 as "WiLD 96.1." On July 31, 2008, KMRK flipped to country music and adopted the moniker "My 96.1 Country". On August 29, 2025, KMRK rebranded as "Hot Country 96.1".^[3]

Previous logo

[edit]

References

[edit]

↑ "Facility Technical Data for KMRK-FM". Licensing and Management System. Federal Communications Commission.
↑ "$3 million sale in Odessa-Midland, TX – GAP to ICA Radio". Radio-Info.com. October 12, 2009. Archived from the original on August 14, 2011. Retrieved June 1, 2011.
↑ KMRK-FM Relaunches as Hot Country 96.1 Radioinsight - August 29, 2025

External links

[edit]

KMRK-FM official website
Facility details for Facility ID 41856 (KMRK) in the FCC Licensing and Management System

KMRK in Nielsen Audio's FM station database

Radio stations in the Odessa–Midland metropolitan area (Texas)

By AM frequency

By FM frequency

LPFM	93.7 94.1 KACD-LP KIDC-LP 102.7
Translators	91.7 91.9 K220JK K220JY 92.9 95.5 97.5 99.5 101.7 104.3 105.1 107.1

NOAA Weather Radio
frequency

By call sign

Defunct

Nearby regions: Big Spring–Snyder; Carlsbad; Fort Stockton–Alpine; Lubbock; Roswell; San Angelo

See also: List of radio stations in Texas

v t e Country radio stations in the state of Texas
Stations	KABW – Baird KACQ – Lometa KACT – Andrews KACT-FM – Andrews KAGG – Madisonville KAJA – San Antonio KAJE - Ingleside KALP – Alpine KAML – Kenedy-Karnes City KARX – Canyon KASE-FM – Austin KATP – Amarillo KATX – Eastland KAUM – Colorado City KAYD-FM - Silsbee KBCT – Waco KBCY – Tye KBEC – Waxahachie KBEY – Burnet KBHT - Mexia KBQQ – Smiley KBST-FM – Big Spring KBUK – La Grange KCKL – Malakoff KCKM – Monahans KCLW – Hamilton KCTX-FM – Childress KCWM – Hondo KCYY – San Antonio KDCD – San Angelo KDDD-FM – Dumas KDHN – Dimmitt KDLK-FM – Del Rio KDNZ – Pecos KDRX – Laughlin Air Force Base KEAN-FM – Abilene KEON – Ganado KERC – Kermit KEQX - Stephenville KEYE – Perryton KFLP-FM – Floydada KFST-FM – Fort Stockton KFTX – Kingsville KFWR – Jacksboro KFYN-FM – Detroit KGAS-FM – Carthage KGKL-FM – San Angelo KGNC-FM – Amarillo KHBR – Hillsboro KHDY – Clarksville KHEY-FM – El Paso KHFX – Cleburne KHKX – Odessa KHLB – Mason KHOS-FM – Sonora KIBQ – Austwell KIKT – Cooper KILT-FM – Houston KIMP – Mount Pleasant KITY - Llano KIUN – Pecos KIVY-FM – Crockett KIXS – Victoria KJCS – Nacogdoches KKBQ – Pasadena KKCN – Ballinger KKLY – El Paso KKUS – Tyler KKYN-FM – Plainview KKYR-FM – Texarkana KKYX – San Antonio KLLL-FM – Lubbock KLSR-FM – Memphis KLUR – Wichita Falls KLXK – Breckenridge KMBL – Junction KMHT – Marshall KMIL – Cameron KMKT – Bells KMOO-FM – Mineola KMVL-FM – Madisonville KMWX – Abilene KNAF – Fredericksburg KNAF-FM – Fredericksburg KNAL - Port Lavaca KNEL-FM – Brady KNES – Fairfield KNFM – Midland KNUE – Tyler KNUZ – San Saba KOLI – Electra KOLJ – Quanah KOMX – Pampa KORA-FM – Bryan KORQ - Winters KOXE – Brownwood KOYN – Paris KPAN – Hereford KPAN-FM – Hereford KPET – Lamesa KPIR – Granbury KPLX – Fort Worth KPSO-FM – Falfurrias KPUR-FM - Claude KQBB – Center KQBQ – Meyersville KQBR – Lubbock KQTY-FM – Borger KRBL – Idalou KRMX - Bellmead KRNH – Kerrville KRPT – Devine KRRG – Laredo KRUN – Ballinger KRVA-FM - Campbell KRVF – Kerens KRXT – Rockdale KRYS-FM – Corpus Christi KSAM-FM – Huntsville KSAQ – Charlotte KSCH – Sulphur Springs KSCN – Pittsburg KSCK-LP – Sterling City KSCS – Fort Worth KSEM – Seminole KSNY-FM – Snyder KSSL – Post KSTV-FM – Dublin KTEX – Mercedes KTFW-FM – Glen Rose KTHP – Hemphill KTKO – Beeville KTTX – Brenham KTTY - New Boston KTWL – Hempstead KTXM – Hallettsville KUFA – Hebbronville KUKA – Driscoll KULM-FM – Columbus KULP – El Campo KUSJ – Harker Heights KUZN – Centerville KVET-FM – Austin KVLG – La Grange KVMC – Colorado City KVMK – Wheelock KVRP-FM – Haskell KVST – Huntsville KVWC-FM - Vernon KWBC – College Station KWBF - Lubbock KWBY-FM - Ranger KWED – Seguin KWFS-FM – Wichita Falls KWPW - Robinson/Waco KWRD – Henderson KWYU – Christine KXDJ – Spearman KXEZ-Farmersville KXOX – Sweetwater KXXN - Iowa Park KYKK – Junction KYKM – Yoakum KYKR – Beaumont KYKS – Lufkin KYKX – Longview KYOX - Comanche KYQX - Weatherford KYXX – Ozona KYYK – Palestine KYYW – Abilene KZAH - Harper WACO-FM – Waco WTAW-FM - Buffalo
Defunct	KOGT – Orange KRHC – Burnet KSEY-FM – Seymour KSLI – Abilene KSTA – Coleman KSTB – Crystal Beach KTON – Belton KUOL – San Marcos
See also adult contemporary classic hits college country news/talk NPR oldies religious rock sports top 40 urban other radio stations in Texas

32°05′13″N 102°17′13″W / 32.087°N 102.287°W / 32.087; -102.287

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